Catastrophization
Seth Godin Blog
APRIL 2, 2022
Life’s a tragedy. It always surprises us, and eventually, we all die. But tragedies don’t have to lead to catastrophes. A catastrophe is a shared emergency that overwhelms our interactions and narratives. Lately, they’ve become a business model and a never-ending part of our days. If we live in a world driven by attention, catastrophization is a sure way to grab some.
42 
Let's personalize your content