The TikTok Ban Should Worry Every Company

While the proposed U.S. ban of the social media app TikTok may seem novel, it’s actually just the most recent high-profile incident in a string of cases of countries banning products or services over alleged cybersecurity concerns. The authors have studied more than 75 such events involving more than 31 countries going back almost 20 years. They suggest that the current trend should worry any business with an international scope, and suggest that business executives need to not only follow the best practices to improve the cybersecurity of their digital product and services, they must also prepare for political risks. Managers, as well as consumers, may encounter extreme disruptions to international trade.