Russia has always been seen as a challenging place to do business, especially among Western multinationals. But despite perceptions of entrenched corruption, economic turbulence, and political risk, many big firms have invested and maintained a presence in the country. And while two years of shrinking GDP growth, sanctions, and a volatile ruble have led some companies like GM to leave the market, there has not been a large-scale exodus of MNCs from Russia.
Why Multinationals Are Doubling Down on Russia
It still holds promise, so long as companies adjust their strategies.
April 04, 2016
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Learn how to overcome barriers when working globally.