Tackling systemic issues such as inequality, public health crises, and climate challenges might sound like an aspiration of governments and social enterprises — but businesses have untapped potential to also make a huge difference. In a recent Edelman survey, over 70% of people in 14 countries said that business could have a positive impact on issues like health outcomes, inequality, and climate change if it devoted resources to addressing them, and up to 30% were confident that business could have a “game changing” impact.