Once upon a time, surveys were a staple for every leader to solicit feedback and every company to assess engagement. But now, surveys are starting to look like diesel trucks collecting dust in the age of electric cars. Companies are using cool new machine-learning algorithms that crunch big data to measure employee engagement through email response times and network connections outside one’s core team, and forecast turnover risk by tracking signals like how often employees update their resumes. Who needs a clunky, time-consuming survey where some employees only tell you what you want to hear, and others don’t bother to respond at all?
Employee Surveys Are Still One of the Best Ways to Measure Engagement
And they give employees the chance to feel heard.
March 14, 2018
Summary.
Companies are using cool new machine learning algorithms that crunch big data to measure engagement and forecast turnover risk. So who needs clunky, time-consuming employee surveys? You do. For decades, having regular employee opinion surveys has been on evidence-based lists of high-performance HR practices. And internal research at Facebook suggests that it would be a big mistake to abandon them, for three reasons: They’re still great predictors of behavior, they give employees the chance to feel heard, and they’re actually a vehicle for changing behavior.
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Excel in a world that's being continually transformed by technology.