Consulting Matters

OCTOBER 20, 2022

Does the crowded consulting and coaching marketplace intimidate you and hold you back from what you could be doing to launch or grow your business? You can stop worrying about the competition because today, I will teach you how to conduct a market scan and find your niche. Before we start – let's define a market scan.

Marketing 156

Marketing How To Consulting Video 156

Consulting Matters

NOVEMBER 17, 2022

Today, I am sharing my secrets to working with the C-Suite in this first episode of my new Organizational Consulting 101 Series. More and more people want to leave corporate to start their own consulting or coaching businesses for so many reasons: They want control over their career, time, and earning power.

Consulting 156

Consulting Marketing Strategy Strategy 156

Jerry Fletcher

AUGUST 7, 2021

I work with elite consultants who, if they don’t have a strong sense of humility, can find themselves angry at potential clients who don’t display sufficient acceptance of the thought leader’s elevated position as he or she observes it in the actions of satisfied clients. Consulting: [link] Speaking: [link]. It is all about them.

Marketing 98

Marketing Consulting Industry Video 98

Consulting Matters

DECEMBER 1, 2022

Today, I'm sharing the top solutions that every consultant should know. Do you have a goal of growing a high-impact, high-income consulting business? Here's the problem – especially if you're brand new, you probably have a misconception of what a consultant does. In this episode, we're going to turn this around.

Consulting 156

Consulting Video Marketing Meeting 156

Consulting Matters

APRIL 20, 2023

When you incorporate storytelling into your marketing and branding strategies, you're not just telling people what you do; you're showing them who you are. This emotional connection is crucial for consultants and coaches, where trust and credibility are key.

Consulting 156

Consulting Video Marketing Resources 156

Consulting Success

NOVEMBER 27, 2017

Far too many consultants don’t make enough offers. Many consultants allow buyers to deal with the problems that they have far longer than should be. The Power of Making More Consulting Offers: Video is a post from: Consulting Success. Transcript: Let’s talk about offers. Are you one of them?

Video 185

Video Consulting Efficiency Course 185

Jerry Fletcher

OCTOBER 23, 2021

Marketing Consultant/Start up Consultant. I came onboard because he wanted a marketing consultant. Very quickly I turned into a start-up consultant. On-line marketing was being tested, but not in an organized way. Video is what sells is what he believes. Video: Super order link.

Marketing 52

Marketing Consulting Video Sales 52

Jerry Fletcher

OCTOBER 24, 2020

Those of us that have now been presenting virtually since January have used most of the major video conferencing tools. Our experience adheres to the general market share pattern. Record it in video. Jerry Fletcher is a sought-after International Speaker, a beBee ambassador, founder and CEO of Z-axis Marketing, Inc.

Marketing 90

Marketing Consulting Video Meeting 90

Tsavo Neal

MARCH 8, 2018

In this episode, you’ll learn how to do effective market research to learn more about your prospects — and write copy and content that will drive them to take action. The post Consulting Website Design 017: Market Research [VIDEO] appeared first on Tsavo Neal. Key Points.

Video 60

Video Research Marketing Consulting 60

Tsavo Neal

APRIL 6, 2018

In Chapter 22 of my upcoming book on consulting website design , I asked Scott Oldford, a leading authority on email marketing for consultants, how consultants can use their email list and email marketing to attract clients. Here is the video response he sent me, with a summary of his answers below: Summary.

Video 60

Video Marketing Consulting Methodologies 60

Business Consulting Agency

JANUARY 27, 2023

Marketing has gotten so much more complex in comparison to past times. Then, the recent couple years changed consumer behavior, which impacts marketing again. Marketing is always adjusting to the times. Marketing is a diverse landscape nowadays. Having marketing challenges suddenly?

Marketing 98

Marketing Advertising Engineering Comparison 98

Jerry Fletcher

JULY 31, 2021

He asked a favor that involved me contacting a person who had spoken for an organization I handle marketing for the slides from the presentation. The subject was 30-Second Marketing (6 minute video) I presented at meeting of the local chapter of the Institute of Management Consultants. Ya got it or you don’t.

Marketing 98

Marketing Consulting Video Training 98

Consulting Matters

OCTOBER 5, 2023

Chris, a former technology entrepreneur, shares his enlightening journey of metamorphosis - from a midlife crisis that led him to therapy, to eventually harnessing his experiences into a unique consulting practice. In our engaging conversation, Chris and I delve deep into the concept of 'liminal space.' His formal education includes a Ph.D.

Consulting 156

Consulting Sales Organizational Development Information Technology 156

Successful Independent Consulting

FEBRUARY 12, 2021

Being a self-employed consultant or “solopreneur” isn’t for everyone. I made the leap to independent consulting in 2004 and never looked back. Now I run a national talent agency for HR consultants as well as the Professional Independent Consultants of America, both organizations that help independent consultants be successful.

Cash Flow 370

Cash Flow Consulting Insurance Insurance 370

Consulting Success

JULY 22, 2019

Content marketing for consultants is necessary for anyone who wants to succeed in connecting with the clients from the initial stages of sales up to after sales. Ian James is a process consultant who shares his knowledge on how to effectively do content marketing by building relationships through simple but valuable content.

Marketing 162

Marketing Consulting Sales How To 162

Consulting Matters

FEBRUARY 17, 2020

All consultants and coaches need to be clear on the differences between their role and the role of their clients. Related: Consulting vs. Leading. Leverage your empath gifts to the hilt in marketing. Even if you don't like marketing, your empathy sets you up to be very good at it. Then Follow These Five Steps.

Consulting 207

Consulting Video Energy Case Interview 207

Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. I put together this 10-minute mini-training on "How to Turn Networking Contacts into Consulting Contracts" to give you some instant ideas on how to make the most of your networking opportunities. Ask for help.

Consulting 220

Consulting eBook Video System 220

Business Consulting Agency

JULY 30, 2022

Most types of businesses require marketing and advertising. In our digital age, online marketing is common. Most companies invest into paid advertising and organic marketing strategies. Lack marketing results? A business often struggles to identify the issues creating problems with marketing and advertising efforts.

Marketing 52

Marketing Consulting Advertising Tools 52

Jerry Fletcher

AUGUST 15, 2020

Consulting careers are usually sorted out into: Start up Growth Established. Of course, I watched this video. Seems to me there’s a little sexual tension there and if you are really into consulting it has some of those connotations. Check out this video and remember these words: “ Here I am, on the road again.

Marketing 86

Marketing Consulting Video Advertising 86

Business Consulting Agency

OCTOBER 12, 2022

Marketing as well as advertising is more complex nowadays. Digital marketing tactics and advertising dominates the landscape now. Companies of all sizes seem to be having marketing challenges. These marketing problems can show as lack of results, or no results. Consultants often have relationships with quality vendors.

Marketing 98

Marketing Advertising Media Engineering 98

Jerry Fletcher

MARCH 27, 2021

For the majority of consultants who are solopreneurs the only chance they have is when they are comfortably esconced in bed with that special person. The loner brain dump This occurs when an expert consultant happens to be a solo in her/his practice, home life and social life. If you’re lucky. We don’t want to be alone.

Marketing 75

Marketing Consulting Ethics Case Interview 75

Jerry Fletcher

OCTOBER 2, 2021

If I were to do it today I would shift the focus from CRM to Automated marketing, what you’ve heard me call Automagic Marketing”. Automated Marketing software is how to get to the top rung of your ladder these days. All marketing is a matter of time and money. Unlimited videos. Do you still do that speech?”.

Marketing 52

Marketing Consulting Survey Software 52

Tom Spencer

SEPTEMBER 8, 2023

Customer development is often carried out through discovery calls, made over the phone or by video call, or it can be done in person. In my experience as a founder as well as a consultant to startups and companies of all sizes, I have recognized five key principles that can make the customer development process more productive.

Marketing 166

Marketing Development Productivity Research 166

Consulting Matters

JANUARY 16, 2020

A couple of days ago I wrote an article that differentiates between consultants and coaches and the respective business models. Quick Recap on the Difference Between Consultants and Coaches. Consultants and coaches are both executive advisors. The difference between the two is the way that they advise their clients.

Consulting 207

Consulting Training Training Marketing 207

Consulting Matters

OCTOBER 21, 2021

How much does it REALLY cost to start and run a profitable consulting or coaching business? Jen Hamilton is a business coach that helps coaches and consultants build a business foundation that generates ongoing revenue. It includes my recommended tools and resources around consulting business start up costs.

Consulting 156

Consulting Small Business Financial Video 156

Consulting Matters

JUNE 1, 2023

During our discussion, we explored Dorie's journey into entrepreneurship and how she transitioned from the non-profit world to consulting. ” A frequent contributor to the Harvard Business Review , she consults and speaks for clients including Google, Microsoft, and the World Bank. magazine.

Consulting 156

Consulting Journal Small Business Education 156

Consulting Success

AUGUST 7, 2018

If you’ve looked into how to start a consulting business, there’s no doubt you’ve come across countless articles or videos that make it look like a no-brainer to “get rich quick.” In today’s digital age, it’s relatively easy for anyone to write an article or record a video on starting your own consulting business.

Consulting 250

Consulting Video How To Marketing 250

Consulting Matters

SEPTEMBER 15, 2022

In this episode, you'll hear: The big mistakes consultants and coaches make in branding. Conduct a market scan! Links: Download my free guide on how to clarify and own your unique position in the crowded consulting and coaching market: [link]. How to frame your unique and distinct expertise.

Consulting 156

Consulting Video Sales Operations 156

Consulting Matters

FEBRUARY 25, 2020

The cold, hard facts about the consulting profession is that most change efforts fail. If you want to make a greater difference with your consulting, it begins with shifting your perspective on what your role is ultimately about. Consultants who do their jobs right work themselves out of a job.

Consulting 279

Consulting Methodologies Leadership Video 279

Consulting Success

AUGUST 7, 2018

If you’ve looked into how to become a consultant and start a consulting business, there’s no doubt you’ve come across countless articles or videos that make it look like a no-brainer to “get rich quick.” In today’s digital age, it’s relatively easy for anyone to write an article or record a video on starting.

Consulting 190

Consulting How To Video Marketing 190

Jerry Fletcher

JUNE 20, 2020

An example from a consulting web site rewrite: Before: These men and women feel they are being reactive rather than proactive and want to exert more analytically supported control over the business. Recently I was reviewing some web sites and one had a video that was silent. A couple minutes in I understood what the video was about.

Marketing 59

Marketing Consulting B2C B2B 59

Business Consulting Agency

NOVEMBER 10, 2023

In an era where digitalization influences every aspect of our lives, the realm of healthcare, particularly addiction treatment centers, has embraced the power of digital marketing services to revolutionize patient outreach, engagement, and recovery journeys. Through marketing consulting services , centers can get professional assistance.

Marketing 52

Marketing ROI Advertising Education 52

Consulting Matters

OCTOBER 9, 2018

I am confident that you get how important networking is to your marketing system. Why You Need to Watch This Video. I put together this 10-minute mini-training on "How to Turn Networking Contacts into Consulting Contracts" to give you some instant ideas on how to make the most of your networking opportunities. Ask for help.

Consulting 196

Consulting eBook Video System 196

Johanna Rothman

OCTOBER 10, 2023

Then I read Lorin Hochstein's brilliant assessment in On productivity metrics and management consultants. All of us consultants can do the same. And I argue, those of us who are successful consultants—that's the point of our IP. How to Build Your IP You can build your IP, also known as your content for marketing, in many ways.

Intellectual Property 85

Intellectual Property Consulting McKinsey Video 85

Consulting Matters

APRIL 13, 2023

Today, Brad Rex shares the real reasons why executives hire consultants and coaches. Tune in to hear Brad's incredible journey and get the real reasons why executives hire consultants. He talks about his exciting career journey, which started at the Naval Academy, then to British Petroleum, and finally to Disney.

Consulting 156

Consulting Finance Turnaround Healthcare 156

Consulting Matters

DECEMBER 16, 2022

What are the top power skills that every organizational consultant ought to have? Today, I want to connect more specifically with those building an organizational consulting or coaching practice not just because of the money but because they want to make a difference. A good org consultant knows organizational anatomy.

Consulting 156

Consulting System Sales Meeting 156

Jerry Fletcher

SEPTEMBER 25, 2021

That is what 30-Second Marketing is all about. Or you might like this video. I’m a Master of Consultant Marketing. I’ve been doing it since1990 and stopped counting successful new product introductions at 207 and individual branding for consultants at 147 at last count. Consulting: [link] Speaking: [link].

Marketing 52

Marketing Consulting Efficiency Video 52