The Fearless Marketer

SEPTEMBER 17, 2018

Some say a concept, an idea, a benefit, or value. But one thing is for certain, if it’s not tangible, it can’t be sold. Well, yes, you want transportation, but the salesperson can’t actually sell you that, it’s only a concept. But they can sell you a tangible thing: a certain model of car, say a Chevy Volt.

Transportation 54

Transportation How To Cash Flow Case Interview 54

The Fearless Marketer

SEPTEMBER 17, 2018

Some say a concept, an idea, a benefit or value. But one thing is for certain, if it’s not tangible, it can’t be sold. Well, yes, you want transportation, but the salesperson can’t actually sell you that, it’s only a concept. But they can sell you a tangible thing: a certain model of car, say a Chevy Volt.

Transportation 48

Transportation How To Cash Flow Case Interview 48

Harvard Business

AUGUST 10, 2016

“Platforms” as a business concept have been traced back as far as 500 years , but the surge in their popularity is much more recent and reflects in no small measure their eye-popping valuations. And in addition to tangible assets, one has to think about investments in people, systems, brands, and intangibles.

Operations 28

Operations Comparison Transportation Marketing 28