Remove tag consumer trends
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Blockchain for Supply Chain – Insights from Berlin

Tom Spencer

So if you’re trying to track the whole lifecycle of a good, you’ll need to have a unique way of tagging and identifying the good, right? Our code is a very simple and cost effective way to uniquely and securely tag a product, and this is something that any traceability project needs. They definitely would from me.

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Praising Customers for Ethical Purchases Can Backfire

Harvard Business

hot cups made with 10% post-consumer recycled fiber. ” These customer-praising marketing messages are part of a broader trend in “corporate societal marketing,” which aim to emphasize companies’ social efforts to consumers. Like leading the way in cup technology with the first U.S. Good for you, you.”

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How will the Internet of Things change our world?

freshminds

In a world of increasingly invasive technology, the digital consumer is beginning to truly feel the impact of machines becoming more sensitive to the activities of our daily lives. The annual International Consumer Electronic Show in Las Vegas took place a few weeks ago and presented over 20,000 new devices to hit markets in the near future.

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What Multinationals Need to Do to Succeed in Africa

Harvard Business

It is home to more fast-growing economies than any other region, hundreds of successful big companies, and an urbanizing consumer market whose spending outstrips that of India. How can companies navigate Africa’s many challenges and translate its growth trends into profitable, sustainable enterprises? billion by 2050.

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Why Sourcing Local Food Is So Hard for Restaurants

Harvard Business

Obviously, that can have a bearing on your retail price, but, in general, consumers expect to pay more for locally-sourced products, particularly if they have other attributes, such as being organic or natural. Of course, some consumers will not be able to afford the higher price of local organic food for every meal.

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Why Marketing Analytics Hasn’t Lived Up to Its Promise

Harvard Business

We see a paradox in two important analytics trends. For example, data from mobile devices and data from PCs might indicate similar browsing paths, but if the consumer data and the data on pages browsed cannot be matched, it is hard to determine browsing behavior. MirageC/Getty Images. to 17.3%—a whopping 198% increase.

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The Crazy Lives of Consultants: is it just me.

The Crazy Lives of Consultants

If the flight is unpopular and has very little demand, the fare is lowered in hope of attracting consumers. Sparkles and sequins actually are a trend that carries around into homecoming components. Prices are based on demand, and if some flights are selling well, the price will increase.