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Harvard Business
JULY 17, 2023
But as the number of streaming services has grown, more subscribers are scrutinizing subscription expenses and deciding to cancel. Consumers love to binge-watch streaming video. People who do this too frequently — “serial churners” — pose a special challenge to companies like Netflix.
Johanna Rothman
JULY 14, 2023
Because the email subscribers chose to be on that list. But second—and in my experience—more important, the act of “cleaning” a list means the business does not trust its email subscribers. And that includes “cold” subscribers. That's because I trust my subscribers. Of course.
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Johanna Rothman
AUGUST 22, 2023
Even if you don't always like what I say, I hope you decide to subscribe to my writing in some way. Please Subscribe in Some Way appeared first on Johanna Rothman, Management Consultant. But I do want to keep up with you, and I hope you want to keep up with me. That's how you'll know what I do and what I think.
The Fearless Marketer
JUNE 24, 2019
The post Marketing Plans – From Subscribers appeared first on Action Plan Marketing. If you are not using some form of direct outreach to connect with your prospective clients, you are often spinning your wheels instead of shifting into gear and getting in front of those who can hire you. Cheers, Robert.
Consulting Success
DECEMBER 8, 2023
10 Read more on Amazon Subscribe to get future book reviews, notes and more Flawless Consulting By Peter Block. How do you — the independent consultant or consulting firm owner — get your expertise used? In this article, I’ve summarized Flawless Consulting to help you master the craft of consulting.
Harvard Business
APRIL 24, 2018
households subscribed to cable, satellite, or another pay TV service. Now, many cord-cutters (people who have ended their pay TV subscription) and cord-nevers (those who have never subscribed) are using streaming video services instead. As recently as 2012, over 90% of U.S.
Harvard Business
JANUARY 9, 2024
They may have heady aspirations and subscribe to the popular notion of “big, hairy, audacious goals.” There are many reasons why bosses set unrealistic goals. Alternatively, they may be removed from day-to-day operations and not realize the logistical or process-related difficulties of achieving it.
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