should-your-marketing-be-positive-or-negative-surprising-research-gives-the-answer 
David A Fields
NOVEMBER 18, 2015
Which scenario should we focus on, and how should we present it in our marketing and proposals? Pretend you’re about to invest $9,000 into equipment for your consulting firm. We know we can assist our clients in two different circumstances: when they have an aspiration (e.g., they have run out of chocolate!”)
Harvard Business
SEPTEMBER 5, 2017
What we found surprised us and almost everyone we’ve shared the data with to date — from career counselors to gender equity advocates to employers and employees who thought they were doing things right. Last year, Massachusetts passed the first law in the U.S. The possible responses were: (A) No, and the employer did not ask. (B)
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CaseInterview.com
JUNE 13, 2019
What you will learn: Learn what skills you need to display in a case interview in order to impress your interviewer. Focusing on these questions will make it easier to impress them and to know what will either make or break your interview. The skills that they are looking for can differ between interview formats,types, and rounds.
Harvard Business
JUNE 26, 2017
Erica Jackson, chief marketing officer of the Mendoza Marathon Corporation, had risen early to watch people line up to register for next year’s event and expected an enthusiastic crowd. It was the Monday morning after the Phoenix race. But when she walked into the field, she saw only dour looks and slumped shoulders. Erica sighed.
CaseInterview.com
APRIL 29, 2019
To over generalize, there are three kinds of insights: 1) Positive. 2) Avoid a Negative. To over generalize, there are three kinds of insights: 1) Positive. 2) Avoid a Negative. A "positive" insight is basically noticing an opportunity that was not apparent before. 3) Problem Re-definition.
Harvard Business
MARCH 29, 2017
Over the course of our careers, and through our formal research on mentoring within and outside of academia, we’ve found that good mentoring is discipline-agnostic. Whether you’re a mentor to a medical resident or marketing manager, the same principles apply. As academic physicians, we do a lot of mentoring.
MishTalk
DECEMBER 16, 2015
Stock Market: Nothing cheap. If you take out those stocks, the stock market isn't doing real well. Wednesday morning, Sam Zell, billionaire chairman at Equity Group Investments, spoke with Stephanie Ruhle and David Westin on Bloomberg's "GO" TV. The interview was before the Fed announcement. World Trade: World trade is slowing.
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