NASCAR’S Loyalty Program: Behavior Matters Most!
Wakeman Consulting Group: Dave's Blog
MARCH 10, 2023
One idea that Christy got into about “meeting the customer where they are” and the changing policies around “No refunds. CFAR: Cancel for Any Reason. On the panel I led with Joe Calnan, Jo-Ann Chaim, and Kelly Monts de Oca showed us, people are taking out refund protection more than ever before. No exchanges.”
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