Do you Play to Win or to Not Lose?
CaseInterview.com
DECEMBER 11, 2019
One idea, in particular, I’ve been thinking about over the years is developing a strategy to “win” as opposed to one designed to avoid loss. smaller in revenue than IBM, we had far less brand recognition and we had a bunch of buyers afraid of losing their jobs by buying from the wrong vendor. Is your goal to play to win?
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