Remove online-marketing-waste-of-time
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How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda

Consulting Matters

But LinkedIn doesn’t come without its challenges - the time suck, plus the uncertainty if you’re doing the right things. Lisa Kanda is a LinkedIn marketing expert who is passionate about efficiency and authenticity. Okay, so here’s the thing about LinkedIn.

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Turn Pain Into Purpose: Sarah Gleason's Inspiring Entrepreneurial Story

Consulting Matters

It took time, but she overcame it, learning not to compare herself to others and appreciating every experience that has shaped her journey. The journey may be long and filled with obstacles, but nothing is ever wasted. It requires not just a strong will, but also the ability to turn setbacks into comebacks.

Video 156
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The Zen Master’s Bonsai

Action Plan

As you may have noticed, in my leisurely retirement, I am spending way too much time on ChatGPT. :–) Despite this descent into talking to a computer AI, I’m discovering many amazing uses for it, and, of course… I’d like to share one of my favorites. But I discovered something different and interesting. Here’s a question I asked last week.

Course 52
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5 Rookie Consulting Mistakes (And How to Avoid Them)

Consulting Matters

I want to share with you my top 5 mistakes so you can sidestep the agony of wasted time and resources. MISTAKE #1: WASTING MONEY ON A BROCHURE WEBSITE. It is a credibility tool and a powerful way to generate leads online and convert leads into viable prospects. When I started out, money was tight.

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5 Rookie Consulting Mistakes (And How to Avoid Them)

Consulting Matters

I want to share with you my top 5 mistakes so you can sidestep the agony of wasted time and resources. MISTAKE #1: WASTING MONEY ON A BROCHURE WEBSITE. It is a credibility tool and a powerful way to generate leads online and convert leads into viable prospects. When I started out, money was tight.

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Report from Social Media Marketing World

The Fearless Marketer

I’ve been at the humungous business conference, Social Media Marketing World since Sunday. And if your audience is business owners, for most platforms, my advice is to put very little time and attention into social media. How about posting a ton of articles and other great content such as videos online? It just doesn’t pay off.

Media 62
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Website or No Website? Answers and Help for Independent Consultants

Successful Independent Consulting

Surely creating a website is a waste of time and money, right? A website is essentially a digital storefront or online brochure that confirms your credibility enough for someone to want to have a conversation. Magazine and they think they’re digital marketing experts. If you don’t, keep reading! Here’s his advice.