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Narrow Your Niche to Win More Work as a Solopreneur

Successful Independent Consulting

Think of it from your potential client’s perspective. It was hard to recommend him to clients because we couldn’t say with conviction, “You need to talk with Jack Tradesmith because he’s the expert at leadership development.” Many solopreneurs make the mistake of marketing themselves as a jack-of-all-trades.

Exercises 195
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Back to the Basics in Leadership and Life with former EVP of Operations for the Walt Disney World Resort Lee Cockerell

Consulting Matters

He's a great leader, and I promised through this "favorite executive series" that I would use my show to offer insight into the hearts and minds of great leaders so that you can be more effective in creating marketing messages and copy that resonate with them. Why you need to create a system to be a person of your word.

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How to Conduct A Market Scan And Find Your Niche

Consulting Matters

Does the crowded consulting and coaching marketplace intimidate you and hold you back from what you could be doing to launch or grow your business? I've got GREAT news! You can stop worrying about the competition because today, I will teach you how to conduct a market scan and find your niche. Then talk to former clients.

Marketing 156
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How Use LinkedIn to Attract Your Dream Clients (in Less Time) with LinkedIn Expert Lisa Kanda

Consulting Matters

Are you ready to harness the power of LinkedIn to make authentic connections with your ideal clients and elevate your presence on this essential platform? And if you’re a coach wanting to land professional clients, they are there too. Okay, so here’s the thing about LinkedIn.

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Be Solopreneur Savvy: Insist on a 1099, not a W-2

Successful Independent Consulting

"As a solopreneur, does it matter how I get paid?” being paid on a 1099 tax basis as a business instead of on a W-2 tax basis like a temp worker makes a huge difference to your profitability for two key reasons: You can pay less tax. Here’s how I figured this out. of your taxable income. Absolutely! In the U.S.,

Software 195
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Epicflow Implementation Guide: Essential Steps and Best Practices

Epicflow

This guide aims to overcome the uncertainty of the Epicflow implementation process and to help our clients deploy the software smoothly and achieve positive results as quickly as possible. After that, they are given access to a simple demo environment with a standard set of configurations, where they can test how our system works.

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How To Pivot From Pair of Hands To Sought-After Expert with Dianna Denney

Consulting Matters

Get ready for on-air coaching on pivoting your brand and business from pair of hands to sought-after expert with my guest Dianna Deeney. Be a fly on the wall as Dianna and I tap into her ideal business model (which isn't what she initially had), her unique superpowers, and how she can stand out for the clients she wants to serve.