The Deep Flaw in MBB Strategic Planning
CaseInterview.com
DECEMBER 4, 2019
In the Global 500, there’s an enormous bias to create a strategic plan and stick to it — no matter what. Anytime one is over wedded to “the plan,” it leaves one exposed to missing emergent opportunities that weren’t obvious at the time the plan was being created. But like anything overdone, it creates vulnerabilities.
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