Wed.Mar 22, 2023

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Protected: Benefits Of Writing A Book For Consultants (& How To Do It)

Consulting Success

There is no excerpt because this is a protected post.

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The Secret Sauce to a Superior Customer Experience

Rick Conlow

A superior customer experience is rare. I travel often. As a result, I live the best and worst customer experience’s companies have to offer. The poor examples outnumber the good. For example, recently I was going from Minneapolis to NYC. The plane was late, and the attendants crabby. When I got to my hotel, the clerk seemed annoyed with me. He acted more tired than I was.

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Saving ?osts in a Long-Term Perspective: How a Resource Management Solution Will Help You Gain More in the Long Run

Epicflow

In times of economic crisis, enterprises try to find ways to reduce their expenses and improve profitability to survive during tough times. However, some of the cost-saving measures they take can appear to be ineffective in the long-term perspective. How can companies save costs and at the same become more profitable and competitive during the crisis?

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When Writing Has Two Focuses: Invite Ideal Readers to Change and Assure Secondary Readers

Johanna Rothman

Back when I wrote Writing Secret 5: Decide on One Ideal Reader , I suggested there was one primary reader and other secondary readers. That's not wrong, but it's incomplete. Nonfiction writing causes people to decide, rethink, or change their actions, all a change of some sort. That means the ideal reader for a given piece is the person you want to change.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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ChatGPT Interviews Chad Barr on The Secrets to Creating a Strong Online Presence

Chad Barr

If you are unfamiliar with the amazing capabilities of ChatGPT, you are missing something that is not only remarkable and extraordinary, but it is absolutely mind-blowing. It is an artificial intelligent (AI) platform that has consumed, learned from and trained from an incredible amount of data and information from the internet. It allows us to communicate with this platform as if we are communicating with other human conversations.

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Robots Are Changing the Face of Customer Service

Harvard Business

The potential benefits are clear — but to realize them, service robots must be designed and implemented the right way.

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“Are You Relevant?” That’s the First Question for the Arts/Sports/Entertainment Businesses?

Wakeman Consulting Group: Dave's Blog

I chatted with Drew McManus from UpStage CRM a few weeks back as I was about to fly to Ft Lauderdale for the Protect Ticket Rights event. We talked about all things arts/culture and the challenge of relevance. A few of the things that stuck with me as I went back through the recording and my notes: The correct question right now is about “relevance” : It isn’t whether or not arts/culture/entertainment/sports is dying, but it is about relevance.

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Research: Remote Workers Are More Anxious About Layoffs

Harvard Business

A study of 80,000 employees found that remote employees were 32% more likely than their in-office peers to feel anxious in the wake of news about layoffs.

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How to change the world

Seth Godin Blog

All successful cultural change (books, movies, public health), has a super-simple two-step loop: AWARENESS TENSION –>Loop<– It’s easy to focus on awareness. Get the word out. Hype. Promo. I think that’s a mistake. Because awareness without tension is useless. The tension is like pulling back a rubber band. WHY would someone who becomes aware take action?

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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“Resilient” Isn’t the Compliment You Think It Is

Harvard Business

Assuming that someone from a marginalized group has thicker skin is inherently insensitive and othering.

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