Tue.Apr 25, 2023

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How Bad Marketing Can Help Your Consulting Firm

David A Fields

Some marketing campaigns are iconic. Nike’s “Just Do It”, Apple’s “Think Different” and my Nike/Apple/David mashup, “Just Think About Chocolate” all come to mind. You don’t need iconic marketing to build awareness of your consulting firm. But doesn’t your consulting firm’s marketing need to be at least, well, passably okay? As you know, there are … Continued The post How Bad Marketing Can Help Your Consulting Firm appeared first on David A.

Marketing 362
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Revolutionize Your Life and Business with ChatGPT

Chad Barr

Although invented by human intelligence, I see nothing artificial in artificial intelligence (AI). As the power and importance of AI and ChatGPT-4 continues to improve and grow exponentially, its transformative impact on our life and business cannot be underestimated. It helps businesses streamline their processes, improve customer experiences, and reveal hidden insights.

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358: Aviva Ajmera—First Get That Great Strategy. Then Tackle How To Get It Done!

On the Brink Podcast

Hear why strategy without accountability doesn't work! I met Aviva Ajmera when she invited me to speak to her groups of CEOs in Kansas City. We hit it right off and had an exceptional time learning about each other and the type of work we love to do to help companies grow. Working with teams, CIOs, CEOs and C-suite level executives, Aviva knows how to bring out the best in them, their collective wisdom and perspective.

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What Would You Do If I Weren’t Here…

Leadership Planning with Liz Weber CMC

No, this article isn’t going to be about what will happen to your company if something were to happen to you. This article is about what’s happening with your company NOW. More specifically, what’s happening with your managers and team members now – and what’s NOT happening with them – while you’re their leader. What […] The post What Would You Do If I Weren’t Here… appeared first on Weber Business Services, LLC.

Company 73
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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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5 Ways to Future-Proof Your Career in the Age of AI

Harvard Business

Tools like ChatGPT have the potential to displace human creativity — but people still offer unique value.

Tools 78

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Make It Safe for Employees to Speak Up — Especially in Risky Times

Harvard Business

The same behaviors that feel dangerous to employees are precisely what organizations need to thrive in an uncertain economic climate.

Culture 69
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The Problem with Social Media

CaseInterview.com

I see several risk factors in relying on information shared through social media to shape your worldview, your values, and your stance on particular issues. The primary purpose of social media is not to inform or connect; it is to make money. Posts, TikToks, Reels, tweets, likes, and shares are entirely secondary. The objective of social media is to generate revenue.

Media 105
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Using Design Thinking to Invent a Low-Cost Prosthesis for Land Mine Victims

Harvard Business

Can design thinking help a nonprofit organization sustain both innovation and its human impact into the future?

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Reid Hoffman on Building AI and Other Tech More Responsibly

Harvard Business

A conversation with the venture capitalist, serial entrepreneur, and artificial intelligence enthusiast.

Ethics 37
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr