Digital shortcuts and cognitive load
Seth Godin Blog
SEPTEMBER 10, 2023
I used to drive 200 miles to Boston once a week or so. After a few trips on the highway, my subconscious figured out that getting behind a few trucks for the entire ride enabled me to spend four hours without using much conscious effort on driving. Every day, we make decisions. These require effort, and there’s probably a finite amount of energy available for these focused choices.
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