capabilities growth-marketing-and-sales our-insights the-difference-between-good-and-bad-sales-training 
Harvard Business
JUNE 7, 2018
Consider the case of a major industrial goods manufacturer that was struggling with low profit margins, relative both to competitors and to its own historical performance. It traced much of the cause to a mismatch between its sales incentives and pricing strategy. Insight Center. Data-Driven Marketing.
Management Consulted
OCTOBER 18, 2013
The history of IBM GBS is one of our very favorite business stories of all time, and one that reminds us that even the most enormous, boring and troubled companies can re-invent themselves. IBM Global Business Services (GBS). Enjoy the ride! KEY STATS FOR IBM GBS. Website: [link]. Headquarters: Armonk, NY. Employees: 100,000. IBM GBS HISTORY.
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Management Consulted
DECEMBER 11, 2013
Today we continue our firm profile series with an in-depth review of Capgemini Consulting. In 1981 , the Cap Gemini Sogeti group entered the US market. In 1981 , the Cap Gemini Sogeti group entered the US market. CAPGEMINI CONSULTING. KEY STATS FOR CAPGEMINI CONSULTING. Random, right?
Harvard Business
MAY 3, 2016
According to a new book by Harvard Business School’s Ranjay Gulati, it is customer-centric firms—those with a so-called outside-in perspective—that are most resilient during turbulent markets. ” A: The difference between the outside-in and inside-out perspectives is central to the book’s arguments.
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