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Narrow Your Niche to Win More Work as a Solopreneur

Successful Independent Consulting

Many solopreneurs make the mistake of marketing themselves as a jack-of-all-trades. I’ve mentored and represented hundreds of independent consultants and repeatedly I see those with a well-defined niche win more work. Conversely, I know dozens of in-demand consultants who easily pop to mind when a client describes a particular problem.

Exercises 195
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Consultant Marketing Pillow Talk

Jerry Fletcher

For the majority of consultants who are solopreneurs the only chance they have is when they are comfortably esconced in bed with that special person. The loner brain dump This occurs when an expert consultant happens to be a solo in her/his practice, home life and social life. If you’re lucky. We don’t want to be alone.

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Consultant Marketing Solo DoubleTrouble

Jerry Fletcher

You decided to put your consulting career on the front burner. Not long after that I was trying to convince the man who has now been a client for a decade that moving from doing turnarounds as a CEO or COO to Leadership and Management Consulting was significantly different and that he did not have a team in place to handle the shift.

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10 Must Read Books for a Business Consultant

ConsultX

Our list of highly recommended books to help you succeed as a consultant. A one-stop turnaround plan, Conquer the Chaos lays out a complete path to make your business run smoothly and provide you with the freedom you desire. Conquer the Chaos - Clate Mask & Scott Martineau Crush It! But take heart! Step by step, Crush It!

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The Perils of Internal Disruption (Part 2)

Markovitz Consulting

Incentives and discounts create tremendous disruption in a company’s business by distorting both incoming market signals and outgoing orders to suppliers. The sales and marketing departments began offering special deals to clear out the inventory, but no one told the manufacturing department about the promotions. Permalink

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Saving RadioShack

Tom Spencer

When the business landscape changes, how can you turnaround a failing company? Assuming this leads to successful refinancing, what should the strategy be to turnaround and save this iconic company? When faced with a broad turnaround question, it is important to ask a variety of questions to determine the source of the problem.

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AlixPartners Interviews and Culture

Management Consulted

ALIXPARTNERS CONSULTING. AlixPartners is an international business advisory firm based in Southfield, MI known for its work in corporate turnarounds, bankruptcy assignments and restructuring. What eventually came out of these good intentions were revolutionary concepts, some of which are now standard in consulting. Industries.