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Why and How Personal Branding is Vital for Independent Consultants

Successful Independent Consulting

For more help, use the tips and worksheet in my previous blog post Know Your Niche. A tag line should not be your job title or occupation. Develop a “tagline” or one-sentence summary. This concept is borrowed from advertising. For example: not “ Management Consultant ” but “ Leadership for Companies in Transition. ”

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Speaking in New York

Chad Barr

I just returned from my speaking trip to NYC where I presented to the Society of Advancement of Consulting® and the topic was “Blogs, bogs and fogs.” And your email signature of course. Calls to action: Contact us (call / email / fax). Provide value and be useful. Ability to search your own site. Learn more.

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