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'Honestly, It's Not For Everyone' Nebraska Campaign Is Marketing Genius

Henry DeVries

Honestly, the new Nebraska tourism campaign is genius and a lesson to those who want to attract high-paying clients. Honesty is the best policy.

Tourism 75
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How to Establish Value in Your Consulting Fees

Consulting Success

” “Well, it will help them to attract more visibility and get more tourism and direct investment.” “So their reputation is important to them because they want to be seen as world-class and that will allow them to attract more tourism to their country and increase their foreign direct investment, right?”

Tourism 247
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Egypt Police Storm Pro-Mursi Camps; Deadly Clashes; Stocks Lower, Market Closed Until August 18

MishTalk

“One of the major pillars of the Egyptian economy is tourism. The longer that the violence goes on, the longer it will take for Egypt to recover the type of tourism revenues it was generating before the revolution in 2011. Stocks Lower, Market Closed Until August 18. Bloomberg reports Egyptian Stocks Lower, Bourse Closed. “The

Tourism 68
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What Cuba’s Economic Evolution Means for Multinationals

BCG

The experiences of China, Russia, Vietnam, and the countries of Central and Eastern Europe have shown that such liberalization can lead to rapid economic growth, along with opportunities for multinational companies and foreign investors to stake an early claim in an untapped market. This article discusses the results of that analysis.

Tourism 74
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New Law in France: Limos Must Wait 15 Minutes Minimum Before Picking Up Rides

MishTalk

Note: "VTC" (Voiture de Tourisme avec Chauffeur) translates roughly as chauffeur driven touring car. According the Minister of Crafts, Trade and Tourism and the Interior Minister, the delay helps distinguish the activity of VTCs from taxis. Via translation from Les Echos, please consider Taxis against VTC: the conflict continues.

Tourism 76
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The Secrets of Retail’s Repeat Top Performers

BCG

The best value creators over time are those that are insulated from e-commerce, capitalize on the growth of emerging markets, and continually evolve their business model. Travel and tourism, consumer durables, consumer nondurables, and fashion and luxury were the other four.

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The Growing Business of Helping Customers Slow Down

Harvard Business

Witness the rising popularity of yoga and wellness retreats (one of fastest growing sectors of the tourism industry), the slow food movement, and the spreading popularity of digital detoxes: time away from tech devices. How are people coping? Increasingly, by seeking out opportunities to slow down.

Tourism 51