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Achieving Startup Success via Product-Market Fit

Tom Spencer

While this idea is appealing and no doubt has some truth to it, it has led many entrepreneurs to develop, fund, and launch products that ultimately fail. Why waste years scaling up a product that from the outset never performed the job that customers needed doing? It has come to be known as product-market fit.

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Back to the Basics in Leadership and Life with former EVP of Operations for the Walt Disney World Resort Lee Cockerell

Consulting Matters

He's a great leader, and I promised through this "favorite executive series" that I would use my show to offer insight into the hearts and minds of great leaders so that you can be more effective in creating marketing messages and copy that resonate with them. If so, check out my services: [link]. Connect on LinkedIn: Betsy Jordyn [link].

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Consultant Marketing Speaking Pay to Play

Jerry Fletcher

I’m used to that as these days so many organizations host events where they expect “Thought Leaders” to pay their own way to the event and pick up the cost of the hotel as well. In part it was because he never stopped tinkering with the product going through at least 5 programmers I was aware of. What about business development value?

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Defense, then Offense

CaseInterview.com

The reason this occurs is that these two things happen in a recession: First, some opportunities get destroyed (think: airlines, hotels, restaurants). Sometimes, you get lucky because the market moves toward you. Other times, you have to find where the market has shifted toward. economic history. This is playing “defense.”.

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5 Reasons Why Consulting Jobs are Not As Glamorous As Advertised

Tom Spencer

While most consultancies are establishing programs to reduce work hours and improve work-life balance, my personal experience revealed that this is little more than a marketing effort. Sure, you may be flying business class and staying at some of the finest hotels. It is no secret that work hours are tough, at least in many countries.

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Want more consulting clients? Here's how to find them.

Consulting Matters

In fact, that's a recipe for failure over the long-term as this approach will guarantee your market positioning as an "extra pair of hands" and "trading time for money" commodity. Do you see yourself enjoying walking the floor of a manufacturing plant, chatting with the production staff and engineers? What am I doing wrong?".

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We May Not Have a Clear Path, But We Each Have One

Harmonious Workplaces

I did this while attending UChicago and picking up extra cash cleaning industrial carpets, being a production artist for GES Exposition Services during the summer, or working a Blockbuster. In 2001, Michael hired a no-name like me after an informational interview to become the Associate Marketing Director for GIA Publications.

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