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A Professional Services Marketing Self-Assessment

Prudent Pedal

I’m releasing a new Professional Services Marketing Assessment. Leaders who seek me out are frustrated with their marketing results. Firm leaders almost always think their “marketing problem” is a “Marketing function” problem. I’ve replaced underperforming technologies that were actually hindered by cultural issues.

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Gallup Consulting Interviews and Culture

Management Consulted

GALLUP CONSULTING INTERVIEWS AND CULTURE. He developed research methods and programs for the television and movie industry to help clients determine advertising effectiveness and how to identify what the market wanted to watch in film and television. Market Research. Strengths-Based Development. Gallup, Inc.

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How Netflix’s Content Strategy Is Reshaping Movie Culture

Harvard Business

” If you’ve seen Ferris Bueller’s Day Off, that one line probably conjures up memories of Oh yeah, chicka chicka, Ferraris, playing hooky, and dating in high school — all of which feature heavily in the hit coming-of-age film. This is how Blockbuster used to operate, at least when it came to mainstream domestic films.

Film 51
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France Seeks Another Tax on Facebook, Google And YouTube, to Finance "French Culture" Cinema

MishTalk

RT reports French broadcasting watchdog CSA eager to tax YouTube, Facebook, Dailymotion France''s Superior Council of Audiovisual, an independent broadcasting authority, wants to impose taxes on media giants like YouTube, Facebook and Dailymotion to force them to contribute to financing French culture. billion ($1.8

Finance 78
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What Inclusive Urban Development Can Look Like

Harvard Business

One of us is an urban theorist, the other a community-focused real estate developer. EDENS, of which the latter is CEO, has led the revitalization of the 45-acre Union Market district in Northeast Washington, DC. The Union Market challenge. Developers have two primary ways to help create new and better jobs.

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Aging Societies Should Make More of Mentorship

Harvard Business

The past year brought a rich array of films depicting connections between a wise, older mentor and a younger person in need of sage guidance, in ways that often defied gauzy stereotypes, from art-house movies like Lily Tomlin’s Grandma to blockbusters like Star Wars: The Force Awakens.

Film 45
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Why Western Digital Firms Have Failed in China

Harvard Business

However, they have all failed in China, the world’s largest digital market. The widely touted reasons for these failures include censorship by the Chinese government and cultural differences between China and the West. And yet Western digital firms haven’t given up on trying to tap into China’s rapidly growing market.