Remove small-steps-or-big-steps
article thumbnail

How To Write a Blog Your Ideal Client Wants to Read

Consulting Matters

Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! He invested in a small business a few years ago and left it to do its own thing. Do you know what keeps your ideal client up at night?

How To 194
article thumbnail

What Is A Brand And Why Do You Need One?

Consulting Matters

By the end of this series, you'll get big boosts of clarity on what makes you unique, how you can stand out in the marketplace, and use your natural strengths to attract clients magnetically. Branding, when done right, takes that a step further. Related Blog, Video, or Podcast Episode: Architect Your Business Joy with Jodee Peevor.

Exercises 156
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

From Consulting and Coaching to IP: How to Create, Protect, and Monetize Your Unique Body of Work with Erin Austin

Consulting Matters

Erin shares her journey from a big corporate law firm to working in the film business in LA and how her experiences led her to focus on helping business owners understand and capitalize on their intellectual property. Betsy is the host of the weekly Enough Already podcast, blog, and YouTube channel, with over 300 episodes.

article thumbnail

How do I get that BIG thing done?

The Management Centre

Here’s a scenario we hear regularly from participants on our training programmes, and we think many people will identify: Your big or complex task keeps getting moved from one to-do list to the next without making progress on it. We call these big tasks ‘Pyramids’. If you are not sure, try asking: What could a useful step be?

article thumbnail

What To Do If Your Client Doesn't Pay

Successful Independent Consulting

Here’s my story, what I learned along the way, and steps you can take if you find yourself in the same situation. His colleague needed an HR expert to help with the final oral presentation to win a big piece of business. I knew just the person — a former “Big 4” consultant who had experience implementing HR systems. Big mistake!)

Banking 186
article thumbnail

5 Ways Playing Small is Sabotaging Your Consulting Success

Consulting Matters

"Playing small" is making choices that put a lid on your true potential. It's hard for everyone to step outside their comfort zone, but for you, it can be excruciating because it can feel that not just the business is at risk but everything you have worked so hard to achieve will come crashing down. Your ideas. Your expertise.

article thumbnail

Safe Space – I can’t stop rescuing people, and it’s making me ineffective!

The Management Centre

I work as an HR manager in a small animal welfare charity, and while I genuinely care about our people (and the animals!). ” Whenever there’s a problem with an employee, big or small, the managers tend to come to me rather than dealing with it themselves. I’ve found myself in a bit of a predicament.

Meeting 52