Tsavo Neal

OCTOBER 9, 2020

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. How do I optimize my LinkedIn page and generate more B2B leads? How can I find clients as a freelancer without going to freelance sites?

B2B 15

B2B Intellectual Property Case Study Case Studies 15

Tsavo Neal

MAY 29, 2020

Experts are experts because of their thought-leadership (articles, whitepapers, speaking, courses, intellectual property, etc). What are the secrets of B2B copywriting? B2B customers buy for the same reason B2C customers buy: Sales is about people and it’s about problem-solving. That’s what your content should do.

B2B 15

B2B Intellectual Property B2C Video 15

Tsavo Neal

JANUARY 25, 2018

Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. Maybe you really, really don’t like writing, but you still want to create a great piece of intellectual property that “sticks.”

Consulting 68

Consulting Advertising Case Interview Conference 68