Kates Kesler

JUNE 11, 2014

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

Apparel 82

Apparel Healthcare Enterprise Chemicals 82

Management Consulted

OCTOBER 16, 2016

A strategy execution and implementation firm based in Sweden, today the firm counts 59 of the U.S. BTS Group specializes in digital technology, leadership development, sales training, and assessments. In 2006 BTS also acquired Advantage Performance Group, Inc which focuses on business development. Leadership Development.

Groups 100

Groups Interviews Culture Case Interview 100

Tom Spencer

NOVEMBER 30, 2019

As such, I’ve increasingly seen case interviews being used to recruit for corporate strategy roles in all sectors and business operation (“BizOps”) roles at startups. Jason Oh is a Senior Consultant, Strategy & Customer at EY. Now, case interviews for non-consulting industries tend to really intimidate candidates.

Case Interview 78

Case Interview Interviews Consulting Case Study 78

The Fearless Marketer

AUGUST 20, 2018

But it’s more common to hear things like, “I work with large companies who want to increase productivity.” Pillar Five: Focused Marketing Strategy. A Random marketing strategy is much like the collection of marketing activities I outlined at the top of the article. That’s the power of a focused marketing strategy.

Marketing 110

Marketing Industry Strategy Strategy 110

Harvard Business

AUGUST 4, 2017

However it plays out, Amazon’s outreach exposed a digital divide in the consumer products world. To bridge this gap, we’ve identified seven tactics that pioneering brands have used to arrive at an effective digital strategy: Understand how digital serves different consumer segments. Make room for new technologies.

Retail 28

Retail Apparel Media Fashion 28

Harvard Business

MARCH 21, 2018

If your customer retention strategy relies on “buying” loyalty with rewards, rebates, or discounts, it is coming at a high cost. But his framework also offers a model for rethinking the traditional four P’s of marketing: product , price , place , and promotion. Topic Images Inc./Getty Getty Images.

Marketing 37

Marketing Apparel Retail Company 37

Kates Kesler

DECEMBER 16, 2013

Very large multi-national product companies need to find creative ways to enjoy the benefits of scale while remaining agile. This is especially true in developing markets where competitors can move very quickly with few of the obstacles that big companies face. A new definition of ‘center-led’. Market conditions drive role definition.

Agile 50

Agile Analysis Apparel Resources 50

Harvard Business

JUNE 17, 2016

In fact, 94% of the senior executives who responded to a recent global survey conducted by our firm, Strategy&, said that growth was a priority for their companies. In short, growth comes from the entire company, not from any particular product or service. Consider the sports apparel company Under Armour.

Company 28

Company Engineering Apparel Energy 28

Harvard Business

JUNE 7, 2016

Conventional wisdom would seem to suggest that companies have no incentive to lengthen the life cycle of their products and reduce the revenue they would get from selling new goods. For the most part, consumers control what happens to a product. Another apparel company, Patagonia , a high-end outdoor clothier, follows the same credo.

Company 28

Company Apparel Retail Metrics 28

Harvard Business

JULY 30, 2018

The responses , from 270 corporate leaders in strategy, innovation, and research and development roles, were illuminating. ” Lack of the right strategy or vision (36% of respondents.). .” ” Lack of the right strategy or vision (36% of respondents.). This answer includes a multitude of sins.

Company 47

Company Survey Apparel Culture 47

Harvard Business

NOVEMBER 30, 2016

If you are a senior executive in a company concerned about activists, you have two potential paths: take the defensive (and perhaps expected) posture of defending your current strategy, or embrace the challenge and reassess your company’s path to value creation. Are there difficult moves that must be made to create a winning strategy?

Management 28

Management Apparel Industry Company 28

Harvard Business

JANUARY 3, 2017

As pressure intensifies to reduce prices, either by cutting the list price or offering a discount, managers may act hastily, without the same rigor they apply to investments elsewhere, such as capital deployment or product enhancements. All too often they don’t.

Retail 36

Retail Survey Bain Comparison 36

Harvard Business

SEPTEMBER 21, 2018

Only 13% of directors in the energy and utilities industry consider innovation to be a major strategic challenge, but the swift growth of renewable energy companies and such developments as the use of drones for monitoring oil and gas production suggest that no industry is impervious to the forces of innovation.

Telecommunications 30

Telecommunications Survey Biotechnology Industry 30

Harvard Business

AUGUST 29, 2016

In the search for profitable organic growth, more and more companies are making major investments in optimizing the end-to-end customer experience – every aspect of how customers interact with the company’s brand, products, promotions, and service offerings, on and offline.

Retail 37

Retail Apparel Financial ROI 37

Harvard Business

JANUARY 5, 2018

But over and over again in our three decades of experience as talent development and retention specialists, we’ve seen that companies consistently overlook half of them. Although long ignored, these middle management positions have become increasingly recognized as critical to executing a company’s strategy.

Talent 28

Talent McKinsey Apparel Sales 28

Harvard Business

DECEMBER 20, 2016

I’ve found that managers who fully embrace a superconsumer strategy learn more from their consumers through increased empathy. That’s why it’s imperative to ensure your strategy deeply resonates with your organizational culture. With superconsumers, this is actually straightforward.

Energy 28

Energy Airlines Culture Retail 28

Harvard Business

DECEMBER 18, 2017

In the age before the digital revolution, marketers used to tell customers about a product and then work through a traditional step-by-step purchase funnel. Fandom begins when customers find others who share the same interests and engagement with the product or brand. ” Read More from Microsoft.

Sports 28

Sports Industry Data Media 28

Harvard Business

JUNE 3, 2016

To develop a BDN, you work backwards, or right to left, from the agreed investment objectives and the expected benefits, and map the required changes to structures, processes, work practices, and how staff would need to work through to the new technology necessary to enable and sustain those changes. Insight Center. Sponsored by Accenture.

Tools 28

Tools Construction System Retail 28

Harvard Business

FEBRUARY 27, 2017

In the developed world, we enjoy better medicines, connectivity, and mobility than most of us could have imagined even 20 years ago. Meanwhile, business was free to focus on generating growth, productivity, innovation, and, ultimately, societal wealth. “Strategies for Two-Sided Markets” 3. Essential background.

Education 28

Education Enterprise Productivity Examples 28

Harvard Business

FEBRUARY 13, 2017

I talked with Rita McGrath, a professor at Columbia Business School, who together with Ian MacMillan, of the University of Pennsylvania’s business school, developed this classic methodology for planning innovation. It’s a technique that any manager can use when developing and launching a new venture.

Benchmarking 28

Benchmarking Methodologies Apparel Company 28

Harvard Business

DECEMBER 20, 2016

It was a productive 12 months, to say the least. At the state level, New Jersey passed a big new gas tax , and Oregon , Illinois , and California developed robust energy and climate policies. In this case, Levi’s had spent a decade identifying great ways to cut water use in the apparel value chain. Then came 2016.

Energy 28

Energy Chemicals Banking Financial 28