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Chris Hoff’s Guide for Consultants and Coaches Navigating Radical Change

Consulting Matters

As the conversation unfolds, we discuss practical strategies for navigating these liminal spaces during significant life changes. He began his career in sales and sales management with a division of a Fortune 500 company in the aerospace and defense industry.

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Bud Light’s Declining Sales are About More Than a Boycott!

Wakeman Consulting Group: Dave's Blog

Lots of comments on this The Wall Street Journal story about the decline in sales of Bud Light , tying the sales decline to a “boycott” I’m skeptical of that line of reasoning. The big lessons from this recent decline in Bud Light sales: * Brand Purpose is mostly BS. It is too simplistic for me.

Sales 40
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Does Your Team Hoard Information?

Harmonious Workplaces

When auditing a sales report, the CRM manager notices the report omits contact information for many company accounts. The sales manager states that he doesn’t trust the other salespeople to not “steal his contacts,” so he does not report contact information, communications, or other data pertaining to his deals.

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How Research Says to Avoid Bad Sales Hires

LSA Global

Does Your Sales Team Know How to Avoid Bad Sales Hires? A good sales hire can successfully do their job. The problem with hiring salespeople is the very fact that they’re salespeople – they are good at persuading sales managers in job interviews that they can do things they can’t.

Sales 36
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Guide to Launching a Skin Care Product Line

Business Consulting Agency

Fact: A study in the Journal of Cosmetic Dermatology found that products with scientifically backed ingredients are perceived as more effective by consumers. Statistic: According to McKinsey, companies with effective supply chain management achieve a 15% reduction in operational costs.

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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. In this article, we will examine 5 strategies that you can adopt to increase your chances of success. Ideal backgrounds include business communication, public relations, marketing, journalism, and advertising.

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When is a Business Prepared for Sale?

Martinka Consulting

If the management team, or part of it, leave and sales go down so does his ultimate payout. I suspect one member of the management team is purposely moving slow because he made it known he doesn’t want it sold to a middle-market firm. Operations and management systems in place that will make a transition smooth.

Sales 40