Efficiency Marketing Sales Strategy& 
Harvard Business
JUNE 5, 2023
A study of B2B companies found that just one in 20 was able to consistently grow sales faster than sales and marketing expenses. As companies seek to cut costs in an uncertain economy, increasing this commercial productivity is a smart strategy.
Tom Spencer
JUNE 7, 2024
The root problem is the disconnect between strategy and innovation. Priorities might include developing new products, expanding into new markets, enhancing the customer experience, increasing operational efficiency, or embracing sustainability. Making this linkage work requires rethinking innovation across at least six areas.
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Tom Spencer
MAY 24, 2024
Diversify Revenue Streams One fundamental strategy for business resilience is to diversify revenue streams. Although it is fairly common for a successful business to generate 80% of its profits from 20% of its products, relying heavily on a small number of products, services, or markets exposes a business to significant risk.
Business Consulting Agency
MAY 10, 2024
In today’s highly competitive business landscape, achieving tangible results through marketing and advertising is crucial for success. Effective marketing strategies not only enhance brand visibility but also drive customer engagement, increase sales, and foster long-term growth.
Business Consulting Agency
APRIL 29, 2024
In the complex world of modern marketing, many businesses find it challenging to navigate the multitude of channels and strategies effectively. This is where marketing consulting services come into play, providing expertise and insights that can drastically improve marketing outcomes.
Business Consulting Agency
MARCH 27, 2024
In today’s competitive business environment, achieving tangible results from marketing efforts is crucial for the success and growth of companies of all sizes. Marketing consulting services play a pivotal role in helping businesses optimize their marketing strategies, improve ROI, and drive measurable outcomes.
LSA Global
JUNE 3, 2024
Top 10 Steps to Better Design Strategy Success Metrics Workplace metrics impact workplace behaviors and performance. Strategic buy-in and strategy execution hinges on the ability to measure success accurately and transparently. Designed properly, strategy success metrics provide clear direction, motivation, and accountability.
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