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The Power of Educational Marketing for Consultants with Jodi Daniels: Podcast #317

Consulting Success

Today, joining Michael Zipursky is its Founder and CEO, Jodi Daniels, to share her insights about the power of educational marketing for consultants. She takes us into what’s working in today’s company regarding marketing perspective.

Education 168
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The Employer-Educator Partnership That Can Fill U.S. Jobs

Harvard Business

Middle-skills workers — those with less than a four-year college education but more than a high school diploma — make up more than 60% of U.S. workers over the age of 25.

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Addressing Skills Gaps in the Labor Market

Harmonious Workplaces

Business owners, do you have concerns about skills gaps in the labor market? Here, employers seek to use skills rather than education requirements for hiring purposes. Skills-based hiring has become one of the most cited trends in HR and organizational development.

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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.

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Addiction Treatment Centers Succeed With Digital Marketing

Business Consulting Agency

In an era where digitalization influences every aspect of our lives, the realm of healthcare, particularly addiction treatment centers, has embraced the power of digital marketing services to revolutionize patient outreach, engagement, and recovery journeys. Through marketing consulting services , centers can get professional assistance.

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The Psychology Behind Marketing Online Education

Tom Spencer

No one decides on an online education based on a single advertisement or one aspect of a website. Prospective students want the “pleasure” of a great education and the opportunities it affords, but also wish to avoid the “pain” of failing! Sarah is a small business owner, and is currently learning about marketing using the internet.