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Our Physical World Has Changed: Augmented Reality in Tourism

Tom Spencer

Although the term ‘augmented reality’ wasn’t coined until 1990 , augmented reality actually dates back to 1968 when Ivan Sutherland developed the first head-mounted display that allowed users to view computer-generated graphics. Augmented Reality and Strategy. AR in the Tourism Sector. Newport News Shipbuilding, which designs U.S

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3 Reasons to Invest in A Leadership Development Program

Organizational Talent Consulting

When companies look for a competitive advantage, there is often talk about making leadership development investments. But during these conversations, leadership development programs are typically questioned. The truth is that leadership is more than a position, and event-driven development often fails to create lasting change.

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Top 10 Consulting Firms in the Middle East

Management Consulted

Strategy& (PwC). Ask any consultant about the Middle East, and Booz (now Strategy&) will be the first name on their lips! A little later, Booz was acquired by PwC and rebranded as Strategy& Now that our little history lesson is complete, let’s continue. Here we go! McKinsey & Company. McKinsey at #4?

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Selling Products Is Good. Selling Projects Can Be Even Better

Harvard Business

In the beginning companies sold products. A focus on products means a focus on selling running shoes. Selling products limits the revenues you can make from clients: Unless you are innovating and continually updating your product offering, customer attrition tends to be high, and incentivizing repurchases can be hard.

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Customer intent is a treasure trove of actionable data hiding in plain sight

1 to 1

Detecting and understanding customer intent can give brands clarity into what a customer is trying to do beyond what they are saying or clicking on, whether it’s an upsell opportunity, a chance to deepen the customer relationship, increase customer retention, enhance a product or service, or something else.

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What to Know About Doing Business in Iran

Harvard Business

Compared to most oil-rich countries in the Middle East, Iran has a diversified economy, its tourism sector is on the verge of a major windfall, and threats to its political stability are in decline. There are some exemptions for humanitarian-designated sectors, such as agriculture, food products, health care, and civil aviation.).

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With Peace, Colombia Is Poised for Greater Prosperity

Harvard Business

. “It’s a culture thing,” María Lacouture, the head of government economic development agency ProColombia, told me. We’d focus on, how can I develop in my area, in my business?” Many of these problems are typical of developing countries. Education and innovation remain weak.

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