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A Professional Services Marketing Self-Assessment

Prudent Pedal

I’m releasing a new Professional Services Marketing Assessment. Leaders who seek me out are frustrated with their marketing results. Firm leaders almost always think their “marketing problem” is a “Marketing function” problem. Here’s what makes it different and why it’s important.

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How to Build a High-Performance Mindset

Claris Consulting

As one mother said to me recently, quoting a line delivered by Peter Finch from the film "Network," "I'm mad as hell, and I'm not going to take it anymore." It’s not the market segments you’re pursuing. This is not an exercise in being self-referential, but is an effort to role model perseverance that is rooted in leadership purpose.

How To 52
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Gallup Consulting Interviews and Culture

Management Consulted

He developed research methods and programs for the television and movie industry to help clients determine advertising effectiveness and how to identify what the market wanted to watch in film and television. Gallup joined the New York advertising firm Young & Rubicam as the head of both the research and copy departments.

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How I Ditched the Fear of Being Seen and Launched my REAL Business

Consulting Matters

If I were a movie director filming the story of your business, can you describe your ideal client with enough clarity so I know exactly how to cast this role? The market responds. There are lots of reasons why your own name is better in terms of establishing thought leadership and making searches online easiest. What about you?

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Using M&A to Increase Your Capacity for Growth

Harvard Business

In today’s fast-changing, unpredictable environments, companies must simultaneously exploit existing profitable business models to run their core business and also explore new products, markets, and models to drive growth. of your market cap to about 25%—Pixar was about 10% of Disney. My philosophy is exactly the opposite.

Film 28
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Why Germany Still Has So Many Middle-Class Manufacturing Jobs

Harvard Business

However, 48% of the mid-sized world market leaders come from Germany. Of course, success of individual Hidden Champions is based on their leadership and strategy. The most important difference is the continuity of the leadership. This has allowed them to reach 70% of market share in this category. Only about 1.1%

Film 46
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Leading Innovation Is the Art of Creating “Collective Genius” - SPONSOR CONTENT FROM HBS EXECUTIVE EDUCATION

Harvard Business

Hill began to dig into the scholarship around leadership and innovation, she soon realized there was a lot of research on both. What most distinguishes innovation leadership, the book argues, is recognition that innovation is a “team sport,” not the act of a sole inventor. As Harvard Business School Professor Linda A.