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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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#8: 5 Reasons Why EVERY Consultant Needs Systems Thinking

Consulting Matters

People Strategy : What competencies are required; how individuals are recruited, selected, trained, recognized, compensated and rewarded; and how performance is measured, tracked and monitored. This guidebook is your crash course on how to BEST position yourself as a consultant to the senior team in the C-Suite.

System 216
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Thought leadership – by any other name would it smell as sweet?

Tom Spencer

All organisations engage in marketing activities: you have to show your customers you have something they want, after all. For top-tier consulting firms, there are two primary marketing efforts – the first, marketing to attract entry-level recruits, is quite visible.

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Band Parents?—?The Ideal Ad Hoc Team Model?

Harmonious Workplaces

Volunteer leaders take on roles that rival CEOs of large corporations making plans with very few resources to appease all stakeholders, including music directors, instructors, school administrators, and, of course, their kids. Heck, I have worked as a “desk jockey” for most of my career in management and marketing.

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We May Not Have a Clear Path, But We Each Have One

Harmonious Workplaces

In 1999, rock-and-roll legend Rikk promoted me within six months from sales associate and drum department head at Sam Ash Music to Operations Manager, where I not only led a warehouse crew, but I became the regional trainer on an Oracle-based POS system at the age of 23. That’s a lot of bending!

Hotels 52
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Oliver Wyman interview preparation: the inside story

Management Consulted

Oliver Wyman’s CEO, John Drzik, states that the long-term aspiration is to be recognized widely in the market as the gold standard in consulting. The firm offers consulting services including strategy, operations, risk management, organizational transformation, and leadership development. Oliver Wyman became own firm again.

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Mastering the Art of Leading Remote Work Teams

Rick Conlow

And, of course, management commitment and skills in supporting remote work. Additionally, remote work creates opportunities for accessing a global talent pool, potentially reducing recruitment and relocation costs. Do you want to access talent everywhere, or just in specific markets?