Consulting Demo Efficiency Marketing 
Jerry Fletcher
SEPTEMBER 25, 2021
The tech in the room was completely efficient. He then efficiently got me into a lavaliere microphone, did a sound check handed me a slide clicker and declared me, “Good to go.”. That is what 30-Second Marketing is all about. I’m a Master of Consultant Marketing. See Jerry’s speaker demo reel. I said, “No.”
Jerry Fletcher
OCTOBER 30, 2021
You decided to put your consulting career on the front burner. Not long after that I was trying to convince the man who has now been a client for a decade that moving from doing turnarounds as a CEO or COO to Leadership and Management Consulting was significantly different and that he did not have a team in place to handle the shift.
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Jerry Fletcher
APRIL 24, 2021
I admit, I’ve been doing some outbound marketing to get some dates but the remarkable thing is that so many of these events have been booked because of the snowball effect. The same study indicates that businesses are considered the most ethical and the most efficient and expected to lead in the New Normal. For the short haul.
Johanna Rothman
JUNE 24, 2021
The company had deadlines because it wanted to meet market demands. Because the “teams” couldn't deliver something small, they didn't demo very often. Over months, they stopped demoing anything. Because no one saw any demos, management couldn't trust the teams to deliver. Why do you have deadlines?
Johanna Rothman
AUGUST 25, 2023
” That's a backlog/marketing/sales problem. That's a prime example of resource efficiency , which does not work. I needed to demo more often. The demos build trust—and might offer the team feedback on the product and the product leader feedback on the backlog. “I just want to know. ” Aha!
Tsavo Neal
APRIL 27, 2017
You may be the most capable consultant to solve help her business. But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. Design isn’t magic.
Progressus
NOVEMBER 9, 2023
Companies which are not externally project driven may use project accounting to track internal projects such as a marketing campaign, or some type of capital improvement. For project-centric companies such as consulting firms, architect and engineering firms or software publishers, the term project accounting takes on a whole new meaning.
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