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Marketing Allure and Attraction

Chad Barr

In the latter case, there is zero cost of acquisition and fees are seldom an issue at all. The secret to building a strong community of quality supporters on the web is to engage in as much of the market gravity as you can. The more diverse your marketing efforts, the wider (and “stickiest”) your web.

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If you don’t have an assistant, guess what – YOU are the assistant!

Rod Burkert

In case you missed my last post: The lunch dilemma. Join me this Friday at 1pm ET on Practice Development INSIDER for my interview with Gary Trugman. But the intro and outro and the music are all added in post-production by Max, a virtual assistant who lives in San Diego that I found on Fiverr. She runs the actual webinars.

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Is Your Business a “Service” or a “Brand”?

The Fearless Marketer

Almost nobody does because when a new product enters the market, branding isn’t important. Instead, the new product is compared to what came before – in this case the “wired telephone.”. And all the selling points of this new product were about the advantages of the new technology. But this doesn’t last very long.

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Creating Your Marketing Blueprint

Chad Barr

In the latter case, there is zero cost of acquisition and fees are seldom an issue at all. The secret to building a strong clients’ attraction on the web is to deliver profound value and engage in as many effective marketing initiatives as you can. Review Your Marketing Blueprint visual. . © Chad Barr 2014. All Rights Reserved.

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What to Say Once You Get a Meeting

The Fearless Marketer

In most cases you’ll get one or two of these, rarely all of them. One thing that has always worked for me is giving talks and webinars on my topic: Get More Meetings – Land More Clients. You’ve spoken at Social Media Marketing World and other places. You’re a productivity coach for medium-sized companies. Cheers, Robert.

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Reader FAQ: The one-page resume rule, applying overseas, and why our phone number is unlisted

Management Consulted

We offer our time to paying clients for assistance with resume reviews (Power Half Hour), personalized networking advice (1-hour sessions), and Case Interview Prep (Prep Packages). Well, we offer 24-hour responses to any emails you have about products/services (and usually reply within minutes). Good to hear you’re a U.S.

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Are our BVFLS organizations failing us? Or are we failing them?

Rod Burkert

In case you missed last week: Why can’t we copy Jim Hitchner? riffs on Jim’s success from augmenting his traditional 1:1 BVFLS client service valuation practice with 1:many BVFLS user products (like his newsletters and webinars). Join me this Friday at 1pm ET on Practice Development INSIDER for my interview with Ron Seigneur.