Strategic Planning and Management Insights

NOVEMBER 24, 2021

David Giersdorf is a former senior executive in the global cruise & travel industry, including publicly-traded $1B+ brand portfolio and CEO of several iconic cruise, travel and marketing services brands.

Travel 52

Travel Leadership Industry Strategy 52

Buzzsprout

DECEMBER 28, 2023

3 Books My Favorite Album with Jeremy Dylan 13. Book recommendations or critiques Review a book series, make recommendations, or summarize individual books like a podcast version of Blinkist ! All the Books! If you're a wedding planner, this is a great way to market your services or sell an online course, too.

Interviews 52

Interviews Travel Fashion Sports 52

Tom Spencer

SEPTEMBER 27, 2015

Social proof” is a key concept in neuro-marketing, the fusion of neurology, psychology and marketing. Sarah is a small business owner, and is currently learning about marketing using the internet. Aside from working on her own business, she likes to use social media, and read travel books.

Education 60

Education Marketing Real Estate Advertising 60

Consulting Matters

JANUARY 20, 2020

You don't have to become a subcontractor to another consultant or coach that has mastered marketing more than you have. 3 Forget Marketing Tactics - Set up a Marketing System that Acts as your 24/7 Client Acquisition Machine. One of the worst things our money fears do to us is make us get busy and scattered with our marketing.

How To 218

How To Consulting Marketing Course 218

Consulting Matters

JANUARY 9, 2020

The benefits of this business model is that you do get control over your time and earning power, there's lots of opportunity for travel, you can support organizations and your per contract and per client fees are significantly higher. Click here to book your session now. Benefits/Drawbacks of a BTB Business Model.

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Consulting Leadership ROI Travel 288

Wakeman Consulting Group: Dave's Blog

DECEMBER 9, 2022

A Sneak Preview: A few of the ideas I’ll share with you on next week’s webinar: 2023 projects to see a 30% increase in international travel. Market Research Creates Opportunities to Sell More Tickets: Organizations are in danger if they only look at data and don’t do research. Great, but still behind 2019’s numbers. Data is passive.

Sports 64

Sports B2C Research Marketing 64

Consulting Matters

NOVEMBER 12, 2020

I hired an amazing mentor and web strategist who helped me create a world-class website and marketing strategy and landed my first client within 2 weeks of launching that earned me 10x more of what I was earning as a freelancer. With your own business you can: Pivot in response to the market. Want to travel in the summer?

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Consulting Travel Tools Company 296

Action Plan

JULY 10, 2023

I recently found a book in my Kindle Library called “ How Clients Buy ” by Tom McMakin and Doug Fletcher. I had bought and downloaded the book in 2020 but neglected to get around to reading it. One of the very best books I’ve encountered on marketing and selling professional services. Well, I‘m glad I finally did!

How To 40

How To Meeting B2B Conference 40

Consulting Success

OCTOBER 16, 2017

She is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. 11 years ago, Dorie Clark was focused on one job — helping companies with their marketing strategies and social media presence. That was when her first book, Reinventing Yourself, was born.

Consulting 135

Consulting Sales Marketing Resources 135

Kai Davis

JANUARY 26, 2023

You can download the book in epub, mobi, and PDF with all 25 articles from 12 authors and watch the six expert roundtable videos on YouTube with almost five hours of content. You can download a zip file of the book and watch the videos on YouTube. The Independent Consulting Manual is now 100% free. All for free.

Consulting 40

Consulting Video Sales Travel 40

Consulting Matters

MARCH 9, 2023

Achievement stressors: Are excessive work hours, heavy travel, scope of the job, and 24/7 accessibility too much? And when I added in the marketing agency-type services like website design, I let go of parts of my mentoring, especially around community building and teaching, that I loved. What about you?

Energy 156

Energy Exercises Consulting Sales 156

MishTalk

APRIL 8, 2014

Google Inc (GOOG) is moving boldly to play a larger role in booking hotel rooms—at the risk of offending some of its most important advertisers. Google is adding more photos and reviews to its hotel listings, so they increasingly resemble those of travel search sites such as Priceline Group Inc. Priceline Group will spend more than $1.5

Hotels 69

Hotels Advertising Travel Healthcare 69

Wakeman Consulting Group: Dave's Blog

JANUARY 1, 2023

I’m not surprised that the struggle to sell tickets in many markets was real. There was too much investment in the “V-shaped” recovery narrative and not enough in looking at what had happened in the market. Predictions for the new year: Selling tickets will be tough in most markets. We have economic challenges in some markets.

Sports 59

Sports Marketing Travel Turnaround 59

Tsavo Neal

APRIL 27, 2017

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Design isn’t magic.

B2B 60

B2B Marketing Consulting Advertising 60

Johanna Rothman

NOVEMBER 16, 2020

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. I started to travel internationally as a consultant in the late 1990s. See Book 2 for what you can do about that myth.). Let me offer a little history.

Software 110

Software Management System Travel 110

IMC USA

MARCH 15, 2017

And register now for the conference to get the best rate and start planning your travel. IMC USA’s conference is also a resource for consulting firms with its sponsor exhibits that include marketing and sales support services, leadership and consulting methodology certifications, book writing and publishing service, and much more.

Conference 100

Conference Methodologies Hotels Travel 100

Chad Barr

JUNE 17, 2020

More than likely it’s the absence of outdoor activities, concerts, the Cleveland Orchestra at Blossom Music Center, travelling on vacations, or the summer art fairs and festivals that we all enjoyed year after year. Get your copy of my latest new books available now on my Amazon’s author page.

Travel 52

Travel Video Tools Research 52

Consulting Matters

JANUARY 23, 2020

As author Caroline Turner states in her book Difference Works: Improving Retention, Productivity and Profitability Through inclusion , “ I lacked the passion to keep it up.” Since men did the traveling, men went to market and so the market institutions, rules, laws and habits were created by men for men.

Operations 218

Operations Travel Chemicals System 218

Rick Conlow

MARCH 22, 2023

I travel often. Websites that are unresponsive or marketed products that are unavailable. If so, check out my new book, Superstar Leadership Model: Good Boss Bad Bos Which One are YOU? A superior customer experience is rare. As a result, I live the best and worst customer experience’s companies have to offer.

Survey 98

Survey Training Training Bain 98

Tom Spencer

MARCH 9, 2019

I started reading books more regularly in the past year. Granted, finishing a book can be a big-time commitment, but start off with something small. Ask insightful questions because the consultants have heard the same boring questions about travel and favorite projects more than enough. Read Widely . Image: Pexels.

Consulting 110

Consulting Case Interview Study Travel 110

Consulting Success

FEBRUARY 8, 2018

Being in such a small market where I don’t have a client or even a potential client within hundreds of miles of me, initially when I was a consultant, I couldn’t see anybody within hundreds of miles that would hire me. Once you successfully define your space, to me there are two core elements, discipline and market.

Consulting 115

Consulting Productivity Advertising Training 115

CaseInterview.com

JUNE 11, 2019

Student Question: Recently I came across a book called 'The Minto Pyramid' , you might know this book, by Barbara Minto, ex-McKinsey. Example 2: Carlsberg wants to enter the Italian market shall they do this? Hypothesis 1 – Carlsberg should enter the Italian market. Hypothesis 1.1 – The Italian market is attractive.

Case Interview 49

Case Interview McKinsey Interviews Airlines 49

Tsavo Neal

JULY 20, 2017

Podcasts make amazing listening material for commutes, travel, and listening for when you don’t feel like taking out a book. We discuss what actually works in generating business, from writing books to organizing events to old-fashioned relationship building. To listen and subscribe, visit forecast.fm/itunes.

Consulting 113

Consulting Interviews Sales Travel 113

Management Consulted

JANUARY 25, 2016

Generally regarded as turnaround market leaders, AlixPartners is doing a killer job at taking up more room in the consulting space by strategically hiring a plethora of gurus. Even for such a high travel firm, which we’ll discuss below, they all seem to be so gosh darn chummy with each other. 1 in interim management, No.

Interviews 100

Interviews Culture Turnaround Case Interview 100

Kai Davis

AUGUST 9, 2021

When you make your ask more specific, it’s easier for the person you’re asking to think of and share their answer, no matter the topic: “Know any good books?” ” vs. “Know any collections of short stories about time travel by science fiction authors?” Kai Davis.

Travel 52

Travel Examples Development System 52

Management Consulted

APRIL 5, 2015

managed to establish themselves in the market and grew into a global firm with 1000+ employees and 21 offices. He retired in 1990 to write books and authored The 80/20 Principle in 1997. Marketing & Sales. Aviation & Travel. With regard to travel requirements, L.E.K would have failed. Practice Areas.

Interviews 100

Interviews Culture Consulting Strategy 100

Chad Barr

MARCH 28, 2018

Read a new book. Review and advance your marketing plan. Embrace new experiences such as food, music, travel, and workshops for the mind, body and soul. Get your copy of my latest new books available now on my Amazon’s author page. Thank your clients and other special individuals. Pick out a new hobby.

Travel 52

Travel Course System Meeting 52

Tom Spencer

DECEMBER 12, 2020

By setting daily reminders you can automate the process, and ensure that you don’t double book yourself and are always where you need to be. At the same time, by travelling and consulting abroad, you can learn about ways of conducting business in different continents. During these times your best friend will become Google Calendar.

Meeting 88

Meeting Culture Travel Time Management 88

Johanna Rothman

JANUARY 1, 2019

A conference that required international travel asked me to speak as a track talk about 45 days in advance. I would have needed more than 15 hours of travel to manage the request. I do see my speaking as marketing. You might buy one of my books for everyone who registers. BTW, I'm not offended by a track talk.

Conference 69

Conference Hotels Travel Transportation 69

Tom Spencer

NOVEMBER 8, 2015

These are great for: Trial marketing a new brand, product, or testing out a new region. Advertising and Marketing. It only takes a little imagination to realize that an empty shop window makes for a great spot to place advertising and marketing. Selling seasonable items (e.g. Christmas, Halloween, etc). Showroom space.

Advertising 60

Advertising Small Business Fashion Media 60

Organizational Talent Consulting

MARCH 7, 2022

Top-ranked innovation companies like Apple, Google, and Amazon accelerate out of market disruptions. Space travel alone is challenging, but reusing a rocket by landing it on a drone ship takes the complexity to another level. Companies need to continuously introduce innovations to fuel growth. Key Summary Points.

Culture 52

Culture Boston Consulting Group Leadership Recruiting 52

Consulting Matters

MARCH 27, 2018

Zipursky: Yeah, ConsultingSuccess.com is where we work with consultants to help them to attract more clients with us and support them with many marketing systems into their business as well to support them in increasing their fees, winning more proposals and ultimately scaling their businesses and creating more of what I call meaningful success.

Interviews 206

Interviews Consulting Case Interview Course 206

Harvard Business

DECEMBER 14, 2016

Consumer markets in the developing world are an enormous but still-untapped opportunity for companies seeking new sources of growth. The challenges – market development, product design, logistics, communication — deter many companies from even considering rural markets in developing countries. Worldwide, there are 3.4

Marketing 28

Marketing Sales Productivity Development 28

Martinka Consulting

MARCH 3, 2021

We’ve learned there might not be as much travel for business “check-in meetings” given Zoom, Teams, WebEx, etc., I’ll share our new marketing activities and ask you to think about what you’ve changed in the last year. Published a new book, Getting the Deal Done, with chapters from 11 other deal pros. And we’ve learned from it.

Conference 40

Conference Travel Meeting Training 40

Management Consulted

JUNE 17, 2015

Funny enough, the idea for Airbnb came about because the founders had trouble making rent, and in a desperate attempt to solve the problem they decided to throw up a website and market the extra space in their kitchen and living room to conference attendees visiting San Francisco who could find no room elsewhere.

Culture 100

Culture Interviews Cover Letters Travel 100

MishTalk

JANUARY 23, 2014

In an effort to get money out of Venezuela, airline ticket sales had been booked solid for months. The exchange rate for foreign travelers was just set to is 11.36 The black market exchange rate is 79 Bolivars per dollar. Please consider Venezuela Bonds Plunge After Bolivar Weakened for Travel. Bolivars to the dollar.

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Airlines Travel Government Transportation 77

Seth Godin Blog

APRIL 14, 2017

What if the airline search engines returned results sorted by a (certainly difficult) score that combined travel time, aircraft quality, reliability, customer service, price and a few other factors? This extends far beyond air travel. That we shouldn't pick a book or a movie or a restaurant simply because it costs the least.

Airlines 51

Airlines Travel System Engineering 51