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Website or No Website? Answers and Help for Independent Consultants

Successful Independent Consulting

Recently I interviewed Jared Gold, the creator of WebsiteBy Tonight , a service that specifically serves self-employed professionals and solopreneurs. Magazine and they think they’re digital marketing experts. Forget social media, email lists, and search engine optimization (SEO). It doesn’t have to be that complex.

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Each Firm's Favorite Cases

CaseInterview.com

A reader sent me an email asking if there was a pattern or trend to what kind of case problems are given by each firm? So, does BCG give M&A questions while McKinsey gives business cases? My answer is the cases you get are all over the place and there's no pattern that I've ever seen or heard about.

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Creating Your Marketing Blueprint

Chad Barr

In the latter case, there is zero cost of acquisition and fees are seldom an issue at all. The secret to building a strong clients’ attraction on the web is to deliver profound value and engage in as many effective marketing initiatives as you can. Review Your Marketing Blueprint visual. .

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Q&A with Deirdre Breakenridge about her New Radio Show, Women Worldwide

Melissa Agnes

Available on iTunes and through The Social Network website, Women Worldwide is a half-hour, weekly podcast where Deirdre interviews incredible women from around the globe. Check out the Q&A interview with Deirdre below! At the same time, the number of women in media has declined over the years, especially in radio.

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Mish's Global Economic Trend Analysis: China Acts to Calm Markets.

MishTalk

Minyanville Business and Market News. Case Against The Fed. Acting Man Austrian Blog. Boom Bust Blog. China Financial Markets. Market Oracle. Market Ticker. Money Blogs. Real Clear Markets. You Walk Away Blog. With rates spiking, global stock markets plunged. Sitka Pacific.

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Is Your Business a “Service” or a “Brand”?

The Fearless Marketer

Almost nobody does because when a new product enters the market, branding isn’t important. Instead, the new product is compared to what came before – in this case the “wired telephone.”. That’s when the marketing shifts from being marketed as a new “Product” to being marketed as a new “Brand.”. Sound familiar?).

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Fed Balance Sheet vs. Stock Market; Will QE Cause Inflation?

MishTalk

Minyanville Business and Market News. Case Against The Fed. Acting Man Austrian Blog. Boom Bust Blog. China Financial Markets. Market Oracle. Market Ticker. Money Blogs. Real Clear Markets. You Walk Away Blog. Fed Balance Sheet vs. Stock Market; Will QE Cause Inflation?