Benchmarking Comparison Sales Training 
Harvard Business
FEBRUARY 2, 2018
of all book sales in the United States. Add in speeches, training programs, TV programs, online-products, coaches, yoga, and the like, self-help is a $10 billion industry per year , and that’s just in the U.S. Myth 2: We get better by benchmarking ourselves against others. HBR staff/Bettmann Collection/Getty Images.
Harvard Business
DECEMBER 8, 2016
By now, policymakers are used to hearing claims like this in sales pitches, and they should appropriately raise some skepticism. We hope the rest of this article, which draws on our own experience applying machine learning to policy problems, will help you better evaluate these sales pitches and make you a critical buyer as well.
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