Remove B2B Remove Marketing Remove Methodologies Remove Training
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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Kyle is a former CIO turned consultant, and one of the big things that held him back from launching his business and marketing was not having a straightforward way to express what he does. Leading with the methodology. How to stop worrying about exciting ways to explain your methodology (and what to do instead).

B2C 156
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The Role of Instructional Design in Creating Effective Sales Enablement Programs

Clarity Consultants

The B2B sales world has completely changed over the last few years, and businesses all over the world are struggling to keep up. However, because sales are ever-evolving and new technologies are being introduced consistently, it’s important to keep the training far beyond just an annual workshop or two.

Sales 62
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A Professional Services Marketing Self-Assessment

Prudent Pedal

I’m releasing a new Professional Services Marketing Assessment. Leaders who seek me out are frustrated with their marketing results. Firm leaders almost always think their “marketing problem” is a “Marketing function” problem. Lacks understanding of the complex B2B buying cycle. DOWNLOAD TOOL NOW.

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More Universities Need to Teach Sales

Harvard Business

” As Walter Friedman documents in Birth of a Salesman , sales wasn’t seen as a function that required specialized training or education until well into the 20 th century. And companies performed the training, not schools. ”In other words, why serve hamburger when you can teach people to cook steak?

Sales 28
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Why consulting?

Management Consulted

market for latex condoms. Recently, Mayer Laboratories sued Church and Dwight, Trojan’s parent company, for illegally monopolizing the market. It requires a broad knowledge and a high-level, big-picture understanding of the company and its markets. We were incredibly successful in gaining market share and mindset.

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2024 Events for Project Managers, Business Leaders, and Industry Professionals

Epicflow

The event will allow project managers to earn PDUs, learn from expert speakers during the educational sessions, acquire new skills, master new technologies and methodologies, and network with peers. The conference attendees will learn the insights from the latest PMO research, and learn about new PMO ideas, methodologies, and products.