Tsavo Neal
APRIL 27, 2017
A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. 52% of B2B buyers say the expect half of their purchases to be made online by 2018. Source: Small Business B2B Call to Action Study. Source: The Future of Commerce.
Harvard Business
APRIL 19, 2018
Documents uploaded to DocSend’s platform include case studies, overviews and guides, e-books, and proposals. The tried and true case study is, by far, the content that prospects complete more than others. ” As a result, good case content, like good follow-up, often has a specific and relevant vertical focus.
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Tsavo Neal
OCTOBER 9, 2020
Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. How do I optimize my LinkedIn page and generate more B2B leads? How can I find clients as a freelancer without going to freelance sites?
Tsavo Neal
MAY 29, 2020
Experts are experts because of their thought-leadership (articles, whitepapers, speaking, courses, intellectual property, etc). When you publish your thought-leadership (combined with specialization), you’ll attain expert status much more quickly. What are the secrets of B2B copywriting? It’s our #1 source of leads!
Epicflow
JANUARY 12, 2024
The conference’s agenda involves keynotes, presentations, case studies, and interviews with leading pharma experts dealing with project portfolio management. The program of the symposium includes case studies, lessons learned, academic research, actionable tips, and more.
Tsavo Neal
JANUARY 25, 2018
Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. Case studies. –Cal Friesen, Thought Leadership Resources. Consulting lead generation isn’t easy, especially when done online. Resources page.
Harvard Business
JUNE 7, 2016
” Often, the root of the insecurity involves your personal leadership style , says Herminia Ibarra , a professor at INSEAD and the author of Act Like a Leader, Think Like a Leader. Seek ways to incorporate their strategies and tactics into your leadership repertoire. So, for starters, “let up [on] the self-flagellation.”
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