Harvard Business

APRIL 24, 2024

Researchers who analyzed consumer feedback from Etsy discovered that what consumers value most about upcycled products is not their sustainability but their creativity.

Productivity 57

Productivity Research Guidelines Industry 57

Tom Spencer

MAY 24, 2024

In this article, we will explore six (6) tips for businesses to successfully navigate economic challenges. Although it is fairly common for a successful business to generate 80% of its profits from 20% of its products, relying heavily on a small number of products, services, or markets exposes a business to significant risk.

Strategy 88

Strategy Strategy Strategy& Cash Flow 88

Harvard Business

OCTOBER 19, 2023

Selling original or quirky products is often an uphill battle. But research that involved an analysis of quirky products sold by some 7,000 craft entrepreneurs on Etsy suggests that effective storytelling that helps people relate to such offerings can turn them into successes.

Productivity 60

Productivity Analysis Research Sales 60

Tom Spencer

MAY 23, 2021

As someone currently in management consulting who has previously done tech sales for a major software company, I was amused by Martin Keller’s article championing tech sales (sometimes known as consultative or customer success driven sales) over management consulting. Professional Development. Transition Opportunities.

Sales 68

Sales Management Consulting Development 68

Harvard Business

SEPTEMBER 22, 2023

Companies like Slack and Dropbox have pioneered the use of Product-Led Growth (PLG). They start by building a product that’s indispensable for small teams, then count on low friction and customer advocates to expand throughout the organization. Don’t wait until product-led growth stalls to plan for a multi-pronged sales strategy.

Productivity 65

Productivity Software Company Enterprise 65

Harvard Business

AUGUST 22, 2023

Technology has long been used to boost seller productivity, but sales leaders are telling us that efficiency gains have become slower and more expensive. Sales organizations’ tendency to run most tasks through the sales rep requires an increasing number of complex systems to support.

Sales 46

Sales Efficiency System Productivity 46

Kai Davis

DECEMBER 5, 2022

And recommend a few highly impactful books that I think will make a difference in your sales and marketing, business, or life. Ultimate Sales Machine. I first read Ultimate Sales Machine in ~2012 when I moved back from Hawaii to Oregon. The Ultimate Sales Machine is an excellent book on sales and marketing systems.

Sales 52

Sales System Small Business Marketing 52

Successful Independent Consulting

APRIL 15, 2020

I don’t know how to do sales! Share useful information For prospects I don’t know as well, I’ve been sharing helpful articles about how to lead teams remotely or how to lead in a crisis. Thinking of you, -- Liz I closed the emails with “no need to reply” to help avoid being perceived as “sales-y”. But that’s not the case!

Development 362

Development Sports Healthcare Sales 362

Tom Spencer

JUNE 9, 2023

In this article, we will explore the transformative power of AI in business and five key areas where it is being successfully implemented. These systems can suggest relevant products that customers are likely to enjoy. For example, Amazon might collect and analyze customer data such as product purchases and demographic information.

Data 147

Data Operations Efficiency System 147

Harvard Business

DECEMBER 21, 2023

As AI proliferates, companies are using it to offer data-driven recommendations on a wide range of activities, from whom to hire to what product a salesperson should recommend to customers. How much to rely on these data-driven recommendations should hinge on two questions: How high are the decision stakes?

Sales 83

Sales Data Productivity Company 83

Consulting Success

DECEMBER 18, 2017

Transform your failures into success in no time by implementing sales systems that will work for you. Description: Bob Burg is a sought-after speaker at company leadership and sales conferences around the world. Without a passion for journalism, he knew he needed to make a career change and graduated into sales.

System 104

System Sales Consulting Methodologies 104

Tom Spencer

MAY 17, 2024

Hundreds of articles have been written on strategy, each with an author that presents a unique perspective from years of paradigm-shaking experience. After reading the most important of these articles, I have concluded that most of them miss the point of strategy entirely. Penney have been forced to file for Chapter 11 bankruptcy.

Strategy 88

Strategy Strategy Strategy& How To 88

CaseInterview.com

MAY 2, 2018

I find the prejudice against working in sales incredibly ironic. The CEO is selling the company’s product and market leadership to customers. It’s sales too. 2) Will you decide to improve your sales skills, or not? Many get an MBA to avoid the most “blue collar” of professional jobs. being a salesperson. First Name *.

Sales 76

Sales McKinsey Industry Recruiting 76

LSA Global

JANUARY 20, 2023

A Sales Meeting with an Executive is Always High Stakes Solution sellers who get a sales meeting with a target company’s executive consistently close more complex deals than those who sell at lower levels. But the expectations and needs of C-suite buyers are higher and different from other stakeholders.

Sales 36

Sales Meeting Balance Sheet Trends 36

Emerson Consulting Group

MARCH 23, 2016

Publishing business articles is a potentially rewarding business development technique. If it is naïve then to assume that lots and lots of readers of your published articles will quickly and directly become new clients, one might therefore question whether writing and publishing articles offers you any business benefit at all.

Media 40

Media Sales Tools Advertising 40

Harvard Business

JULY 24, 2023

In the authors’ experience leading and coaching sales teams, they see evidence that a brief, well-pointed sales retrospective, where you unpack the reasons behind a win or a loss, can significantly improve a team’s future win rate. But very few take the time to assess why they won the business.

Sales 37

Sales Finance Marketing Productivity 37

Business Consulting Agency

MARCH 14, 2024

This article explores the pivotal role that digital business consultants play in assisting retail brands to outline website improvements for better results, including enhanced online sales, improved website conversion rates, and overall digital performance.

Retail 83

Retail Consulting Advertising Metrics 83

Business Consulting Agency

APRIL 24, 2024

This article explores the various areas where a business consultant can assist and outlines the benefits that their expertise brings to small businesses. Marketing and Sales Marketing strategy is crucial for any small business looking to expand its reach.

Small Business 52

Small Business Cash Flow Efficiency Operations 52

Emerson Consulting Group

APRIL 4, 2019

In a world filled with tweets, ever-breaking news, a thousand TV channels and podcasts galore, is there any point to toiling away at an article, then seeking a journal or magazine willing to publish it? Publishing articles can promote your business. Publishing articles offer higher levels of credibility.

Journal 40

Journal Case Interview Conference Groups 40

Tom Spencer

NOVEMBER 3, 2018

Here are 7 e-commerce marketing techniques to boost your online sales. Minimizing these costs can help e-commerce businesses retain customers during the checkout process and ultimately increase sales. Social media is also a great way to spread the word about new promotions and sales, driving more traffic to your site.

Sales 60

Sales Media Advertising B2C 60

Harvard Business

FEBRUARY 6, 2024

Early user programs are critical to the success of products. This article provides a process that can make a big difference in helping companies do a better job of choosing early users and harvesting valuable information. They can have a significant impact on the success of a new product launch.

B2B 61

B2B Productivity Company Sales 61

Harvard Business

DECEMBER 11, 2018

Thomas Steenburgh, a marketing professor at the University of Virginia Darden School of Business, was inspired by his early career at Xerox to discover why firms with stellar sales and R&D departments still struggle to sell new innovations. The answer, he finds, is that too many companies expect shiny new products to sell themselves.

Productivity 31

Productivity Sales Training Training 31

Martinka Consulting

FEBRUARY 17, 2017

I was looking through a folder of articles I’ve cut from papers and magazines (and printed from online sites) and noticed some on selling. Not as in selling a business but selling your product or service. It’s inevitable whenever I’m working with a business owner client the subject ends up on sales (often combined with marketing).

Sales 40

Sales Marketing Productivity Consulting 40

Harvard Business

FEBRUARY 22, 2023

Connecting existing systems that track applicants, onboard employees, and monitor performance can help improve your team’s productivity and performance.

Agile 68

Agile Talent Sales System 68

Harvard Business

MARCH 20, 2024

Why did the Bud Light boycott affect the beer brand’s sales when many other boycotts have only marginal or short-term impact? An analysis of sales data confirms that Bud Light suffered a sustained downturn in sales, more pronounced in Republican-leaning counties in the U.S.

Sales 65

Sales Analysis Data Productivity 65

Emerson Consulting Group

NOVEMBER 29, 2013

Many people are under the assumption that, in order to write an article for publication, you need to be a professional writer. That said, why aren’t more business professionals seeking the benefits of publishing articles and actually doing it? Contrary to popular belief, the road to regularly publishing articles is uncomplicated.

Journal 40

Journal Agile Sales Case Interview 40

Kai Davis

JANUARY 5, 2023

My articles this week. This week was a holiday (with the New Years’ holiday), and we wrapped up the Product Retirement Sale. My thanks to everyone who came out and picked up a product or two or the retirement bundle in the sale. Retirement Sale! Happy 2023 + The Retirement Bundle.

Sales 52

Sales Resources Productivity How To 52

Tom Spencer

JULY 7, 2023

I was assigned to a typical strategy engagement – should client X selling product Y increase sales in market Z? Our hypothesis was that increased sales volume would be associated with increased profitability due to economies of scale. Then, we used their current income statement to calculate the average cost for each product.

Data 78

Data Consulting Balance Sheet Analysis 78

Business Consulting Agency

JANUARY 22, 2024

This article delves into the diverse landscape of successful retail websites, unraveling the intricate elements that contribute to online sales. Furthermore, it emphasizes the pivotal role of consulting services provided by experts in optimizing website performance and boosting online sales.

Retail 52

Retail Sales Engineering Trends 52

Business Consulting Agency

AUGUST 18, 2023

However, starting a skincare business requires careful planning, product development, and market strategy. In this article, we’ll outline the essential steps to launch a skincare business with the help of consulting services and emphasize the invaluable role of business consulting agencies in achieving success.

Consulting 52

Consulting Trends Retail Industry 52

Consulting Matters

AUGUST 26, 2021

This article is your first step. Your heart won't be in it, and your clients will know that you are trying to land them for the sale and not out of a heart of service. Related Articles: Consulting vs. Leading. Related Article : Consulting vs. Coaching. So, let's make this happen for you! Why consulting or coaching?

Consulting 317

Consulting B2C B2B ROI 317

Harvard Business

NOVEMBER 20, 2018

I’ve been using the sales funnel for 28 years, my whole career. When I started my career, the most profitable application of force was in sales. Back in the 1990s, sales reps had a lot of information, while customers had relatively little. Sales reps leveraged that information gap to create a lot of trust.

Sales 36

Sales B2C Energy Efficiency 36

Harvard Business

OCTOBER 31, 2022

The right process can help you boost revenue, expand margins, and successfully launch new products — even in challenging economic times.

Sales 46

Sales Productivity Financial Marketing 46

LSA Global

APRIL 10, 2020

High performing B2B social sellers build relationships on digital platforms and turn online connections into offline sales conversations and long-term customer relationships. LinkedIn’s recent State of Sales report found that 62% of B2B decision makers look for an informative LinkedIn profile when considering talking with a sales rep.

Sales 36

Sales B2B Metrics Case Study 36

Kai Davis

JANUARY 26, 2023

You can download the book in epub, mobi, and PDF with all 25 articles from 12 authors and watch the six expert roundtable videos on YouTube with almost five hours of content. With 25 articles from 12 different authors and six roundtable video panels, this is packed with actionable information. All for free. No email opt-in required. ?

Consulting 40

Consulting Video Sales Travel 40

Business Consulting Agency

DECEMBER 20, 2023

This article delves into the state of the US retail industry, exploring the contrasting landscapes of online and offline retail, backed by facts and statistics. Online Retail Revolution E-commerce Growth : Online retail has witnessed exponential growth, accounting for a substantial portion of total retail sales.

Retail 52

Retail Sales Operations Analysis 52

Business Consulting Agency

SEPTEMBER 22, 2023

In this article, we will explore the manifold benefits of working with business consultants and the various areas in which they provide invaluable assistance. This data-driven approach enables medium-sized companies to make informed decisions and tailor their products or services to meet market demand effectively.

Company 52

Company Efficiency Financial Operations 52