Tsavo Neal

DECEMBER 4, 2020

Treat your LinkedIn profile like marketing material — not a resume. Posting your resume is marketing Interviewing is sales Salary negotiation is pricing Your employer is your customer. The Detailed Case Study. The post Friday Fusion: December 4, 2020 appeared first on Tsavo Neal. You’re not looking for a job.

Resumes 78

Resumes Case Interview Case Study Case Studies 78

Tsavo Neal

OCTOBER 9, 2020

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. If you want to generate more B2B leads through LinkedIn, don’t structure and write it like a resume. Stop going out to find clients.

B2B 15

B2B Intellectual Property Case Study Case Studies 15

Tsavo Neal

OCTOBER 2, 2020

How do freelance consultants with a mix of long and short-term projects structure their resume? If you’re a freelance consultant, your resume isn’t important. A resume positions you as an employee instead of as a trusted advisor. Case studies tell stories of how you’ve helped businesses like theirs.

Case Study 60

Case Study Case Studies Resumes Study 60