Tom Spencer

JUNE 2, 2018

Silver Bullet #1: Marketing Tool: Segmenting – Targeting – Positioning. STP is a powerful structure to construct insightful marketing strategies. Define the total market. Segment the market. Kogan.com is playing for the retail market in Australia (step 1). Silver Bullet #2 : Strategy Tool: Play to Win.

Case Interview 68

Case Interview Interviews Retail Tools 68

Harvard Business

APRIL 3, 2017

The CEO of a large Australian company called me to relay a particular strategy development problem his firm was facing, and ask for my advice. Therefore, making lists of Where to Play choices before considering How to Win choices has zero value in strategy. Lafley, called Playing to Win.

Retail 47

Retail Pharmaceuticals System Strategy 47

Tom Spencer

MAY 15, 2014

In 2013, Nous Group was voted one of Australia’s great workplaces in the BRW Best Places to Work 2013 Awards. Founded in 2003, Pacific Strategy Partners has offices in Sydney and Melbourne. Pacific Strategy Partners develops practical solutions by deploying low leveraged teams guided by deep Director expertise.

Oliver Wyman 76

Oliver Wyman Strategy Strategy Strategy& 76

Harvard Business

NOVEMBER 20, 2017

Too many companies still follow a “Plan-then-Do” approach to strategy: The organization works tirelessly to create its best forecasts about the future market and competitive landscape. Dell’s executive leadership team focuses on systematically addressing the issues on the company’s strategy agenda.

Strategy 28

Strategy Strategy Strategy& Company 28

Management Consulted

APRIL 6, 2014

Headquarters: New York, NY PwC Employees: 184,235 PwC Locations: 157 countries, 776 cities PwC International Chairman: Dennis Nally PwC 2013 Gross Revenue: $32.1B An ERP system is an enterprise business management software program that organizes and tracks large company’s resources (cash, raw materials, production capacity, etc.)

PricewaterhouseCoopers 221

PricewaterhouseCoopers IBM GBS Case Interview Interviews 221