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Achieving Startup Success via Product-Market Fit

Tom Spencer

While this idea is appealing and no doubt has some truth to it, it has led many entrepreneurs to develop, fund, and launch products that ultimately fail. Why waste years scaling up a product that from the outset never performed the job that customers needed doing? It has come to be known as product-market fit.

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US Business Market Entry With Local Professional Help

Business Consulting Agency

Entering the US market as a foreign business can be a complex and challenging endeavor. Learn more about the complexities of US market entry and the numerous benefits that local consultants bring to foreign businesses. US business market entry with local professional help yields better results.

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Combatting COVID-19 in Emerging Markets

Tom Spencer

When the COVID-19 crisis became evident in South Africa in mid-March, the South African government put strict lockdown measures in place, including school closures and store lockdowns which were accompanied by reducing the output of production facilities. Obstacles in Emerging Markets.

Marketing 103
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Clean Tech Consulting: Adapting to Seize Opportunities

Tom Spencer

With increasing consumer demand for ethically sourced and environmentally responsible products, organizations need to consider the entire lifecycle of their products. This includes promoting circular economy principles – reducing waste, repairing and re-using products, and recycling raw materials – to extend the life cycle of products.

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Real-World Examples of AI in Management Consulting

Tom Spencer

This article will explore some of the most notable examples of AI in consulting, including its use in market research, strategy development, and operational optimisation. Market Research One of the most significant applications of AI in consulting is in the area of market research.

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Sustainable Aviation: Emerging Trends and Opportunities

Tom Spencer

Aerospace is one of the fastest growing markets. While both the size of the market and its growth rate are both large, so is its carbon footprint. The Aviation Market. Ever since the Wright Brother’s famous first flight in 1903, the aviation market has gone nowhere but up. per year over the same period. Policy Incentives.

Trends 88
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Beyond Content: It’s Time for Experiential Marketing

Chad Barr

This week’s reflection point: It’s widely known that content marketing is critical to business success. But in this day and age, creating valuable, relevant content for your target audience isn’t the only marketing strategy you need. If you offer a product, enable customers to experience how your product can create success.