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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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How to build an effective recruitment process

Asamby Consulting

When we work on clients’ recruitment processes, we strive to create a team of "A players'' for our clients to scale and optimize their business. Recruitment Process A good recruitment process can help cut time in the searching, interviewing, hiring and training process.

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Marketing Plans – From Subscribers

The Fearless Marketer

I’m a successful Executive Recruiter for the past 38 years. Thereafter, I’ll follow-up the same day or following day to book an appointment to have a marketing conversation, where I try to identify the challenges the prospect is having. The marketing approach needs to be very direct. The ideal tool here is LinkedIn.

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Recruiting Strategies for a Tight Talent Market

Harvard Business

If any story demonstrates how far employers will go in today’s fierce war for talent, the tale of Snapchat’s geofilter recruiting campaign is it. Or, as it turns out, even the vicinity of 1455 Market Street, the address of Uber’s San Francisco headquarters. ” asked the clever riff aimed at Uber workers.

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7 Step Process to Create a Great LinkedIn Profile

Tom Spencer

It is also the oldest of the major social media networks, being launched in May 2003, nine months before Facebook. Your headline is like the marketing tagline for your profile. Use key terms that recruiters will most likely use to find you. Add some Appealing Media. LinkedIn is a crucial tool for finding and posting jobs.

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How to Select the Best Marketing Strategies for Your Business

The Fearless Marketer

I’ve probably had more conversations about this topic with clients than any other: How to choose the best marketing strategies for one’s professional service business. This is the fifth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track.

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Nail Your Marketing Message in Your LinkedIn Profile

The Fearless Marketer

Your marketing message communicates to the world what your business is about. And your LinkedIn profile is the perfect place to both develop and spotlight your most focused marketing message. This is the fourth of five articles about the 5 Pillars of Marketing, my marketing model that helps get your marketing on track.