Sat.Apr 04, 2020 - Fri.Apr 10, 2020

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The COVID-19 Scalability Problem

CaseInterview.com

Most of my client work over the past decade has been centered around helping software companies scale up to become bigger companies. My work helps clients create surges in market demand and then adapt to sell to and service those new customers. (This is the topic of my book Extreme Revenue Growth.). While the concepts to do this are simple, pulling it off in the real world is very complicated.

System 111
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How Will You Move Forward?

The Fearless Marketer

Are you wondering where you should put your business and marketing focus right now? “ What should I send to my network? How can I be of service? Where should I be putting my attention?” This quote came through my email today from Marketing Week Columnist, Mark Ritson, and I thought it was appropriate: “The world does not need our support or our concern.

Groups 62
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How To Conduct Remote Job Interviews During COVID-19 Crisis

Henry DeVries

During the COVID-19 crisis with the stay-at-home order, remote interviewing has become a requirement, not a luxury. And if you are the job candidate or consultant, you need to brush up on your remote interviewing skills too.

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How to Gracefully Manage Your Consulting Firm’s Shell-Shocked Clients

David A Fields

What do you do when your well-intended outreach call crashes into a brick wall of negativity? Like many consulting firm leaders, you may have been burning up the phone lines the past week or two, reaching out to your clients and other contacts. Your motives are pure—admirable even. You’re checking in, showing support during a … Continued. The post How to Gracefully Manage Your Consulting Firm’s Shell-Shocked Clients appeared first on David A.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How to Stay Productive Working from Home

Tom Spencer

The past couple weeks have been a crazy time – millions are getting sick, cities are on the verge of shutdown, and firms are having all non-essential personnel work remotely. COVID-19 has certainly changed the way many are living and working all over the world. As my firm and project team have adjusted to working from home, I’ve compiled a list of best practices that have helped me maximize my productivity during this strange time. 1.

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How To Develop Self-Mastery In Consulting With Mike Kitko

Consulting Success

A lot of consultants are hired for their expertise in a certain field and their familiarity with specific subject matters or jargon, but one of the more underrepresented aspects of consulting is building mastery over oneself. Developing self-mastery in consulting is important because self-mastery is the one secret you can hold on to when you’re.

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Collection of My Rapidly Remote and Managing in Uncertainty Writing

Johanna Rothman

I wrote a number of posts and newsletters over the past few weeks to help you see alternatives in this age of uncertainty. I hope you use these ideas to generate other ideas or ask more questions and create more experiments. The posts on this blog: 7 Tool Tips for Your Newly Distributed or Remote Team (tool-focused and includes your sense of humor.).

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Creating Value Through a Great Customer Journey Map

Tom Spencer

It is said that to really understand somebody you have to walk a mile in their shoes. Analysing a customer journey, from prospect to buyer, allows the business to step into the customer’s shoes and experience the whole process from their perspective. Professor Bernd Schmitt of Columbia Business School is credited with creating the concept of Customer Experience Management (CEM), which he defined as : the process of strategically managing a customer’s entire experience with a product or company.

B2B 103
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Great Depression 2020? (Part 2)

CaseInterview.com

In a previous article, I shared a little history about the Great Depression of the 1930s and explained why the causes of the depression back then would be unlikely to repeat today. However, in the time that I wrote the article and sent it out to you (perhaps a week lag), new economic data has emerged that wasn’t available when I wrote that article. I made the case (that I still stand by) that a collapse of the consumer banking system (in the 1930s) and the investment banking system (in 2008) wou

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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COVID-19 as a prism of change in the consulting industry

The Source

As the many people who read, listen and watch our material know, we’ve been giving a lot of thought over the last 2-3 weeks to how we can understand and track the impact of COVID-19 on the global consulting industry during the course of 2020. But the more data we gather, the more it’s becoming clear that the industry is entering a period of accelerated change.

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Employees are People NOT Assets

Rick Conlow

Calling employees assets, human capital, talent, worker bees, personnel, human resources, laborer, the help, and blue collar is demeaning. It generates a whole aura about how a company values people. Even the word employee carries negative connotations. It can mean average, or a cog in wheel or a commodity or a peon. In contrast, one of my clients has been in business and calls employees Associates.

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Roger Love On How To Speak Like Suze Orman, Tony Robbins And Dr. Laura

Henry DeVries

A natural, powerful, and confident speaking voice is a valuable tool to have in your arsenal if you want to attract high-paying clients.

Tools 69
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The Trend Is Your “Friend”

CaseInterview.com

I’m told there’s a saying on Wall Street that goes, “The trend is your friend.” I’m not a banker nor an asset manager, so I can’t vouch for its validity in that context. However, I think that, in a recession, this concept has a lot of value in terms of managing one’s career or business. Here’s why. Most life, career, and business plans operate on the premise of continuing the underlying status quo.

Trends 76
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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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188: Laurel Farrer—Welcome To The Future Of Work

On the Brink Podcast

Hear how today's remote workforce is the new reality. Today, Laurel Farrer is our guest to talk about how to build a remote workforce that works, which is great timing. I have recently been working with clients with remote workforces. I have also been watching the changing world of work. All around the globe, we are moving from managing hands to managing minds, empowering our workforce and enabling them to work anywhere, anytime, as long as they get the work done.

Tools 52
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Becoming a Sales Leader

Brimstone Consulting

CASE STUDY. The beauty and personal care division of a global packaging company increased sales by aligning the leadership team, establishing operating mechanisms, and establishing accountability. The interim president of the beauty and personal care division of a global packaging company engaged Brimstone to build an aligned and high-performing team of motivated leaders who could not only implement the strategic plan, but also lead and transform the division.

Sales 52
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Six Feet Apart

Chad Barr

We’ve been practicing social or actually physical distancing for a few weeks, visiting with friends and family via Zoom, Skype or FaceTime, and dashing in an out of stores for essential items now with the agility of Olympic sprinters. Masked, gloved and goggled, with the help of separation lines and plexiglass screens, we have nearly and hopefully mastered the art of keeping the covid-19 virus as far away from us as possible.

Agile 52
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COVID-19: Local vs. Global Optimization

CaseInterview.com

In looking at the COVID-19 response globally and here in the United States, I can't help but remember a concept I learned in calculus class around local versus global minimums and maximums. While I don’t remember any of the math, (my interpretation of) the concept has reappeared repeatedly in my client work and again in looking at how the U.S. is responding to the COVID-19 pandemic.

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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189: Dan Pipitone—Is Your Broker-Dealer Really There For You In These Volatile Times?

On the Brink Podcast

Hear how your broker-dealer should be responding to you. “It’s important to be an informed consumer. We are in unprecedented times due to pandemic concerns, geopolitical tensions and our own presidential election. You should become familiar with how your broker-dealer handles customer service to prevent problems and make sure your trades are executed smoothly,” says Dan Pipitone, co-founder and owner of TradeZero America.

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Right Now, You Need to Lead 

Brimstone Consulting

I know you did not sign up for this current situation, but you did sign up for leadership. When you signed up for leadership, you made the choice to lead. Right now, you need to lead. . M ore than ever, it is important not to overlook that everything you do makes a difference – especially the small stuff. Have empathy, act with kindness, and communicate. .

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What’s the perfect reply to an initial inquiry from a lead?

Kai Davis

Any reply (even a crappy one) beats no reply. Aim to get a speedy, prompt response to a new lead within 24 hours. One way to make this easy on you: write out an email template that you can copy, paste, and send when you need it. When you’re composing your reply, you want to touch on these three things: Confirm that you’re interested. People like it when you take a genuine interest in helping solve their problems.

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Collection of My Rapidly Remote and Managing in Uncertainty Writing

Johanna Rothman

I wrote a number of posts and newsletters over the past few weeks to help you see alternatives in this age of uncertainty. I hope you use these ideas to generate other ideas or ask more questions and create more experiments. The posts on this blog: 7 Tool Tips for Your Newly Distributed or Remote Team (tool-focused and includes your sense of humor.).

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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Book review: "Steady Work," by Karen Gaudet

Markovitz Consulting

I really didn’t want to read this book. Yet another deathly dry, turgid, tedious book about lean is not what I need right now. My bookshelves are filled with lean books that provide all the enlightenment of a one-watt bulb. So Steady Work sat on my shelf for a few weeks while I looked for pretty much anything else to do—shopping for toilet paper, learning to make sourdough starter, watching Zoom videos on proper handwashing.

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How Chronic-Disease Patients Are Innovating Together Online

Harvard Business

There’s an opportunity for businesses to identify needs that aren’t being met.

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If You’re Going to do Anything, Make an Impact

Martinka Consulting

At a recent meeting of the Bellevue Breakfast Rotary Club, I barely paid attention to 90% of the program. Why? Because in the first few minutes the speakers said a few things that got me thinking (and ignoring most of the rest of their talk). To summarize what they said: For whatever we do (business, personal, charity, etc.) we need to not consider the actions, the money, or anything else other than the impact we make.

Sales 40
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What’s the perfect reply to an initial inquiry from a lead?

Kai Davis

Any reply (even a crappy one) beats no reply. Aim to get a speedy, prompt response to a new lead within 24 hours. One way to make this easy on you: write out an email template that you can copy, paste, and send when you need it. When you’re composing your reply, you want to touch on these three things: Confirm that you’re interested. People like it when you take a genuine interest in helping solve their problems.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.