Sat.Jan 24, 2015 - Fri.Jan 30, 2015

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How to Attract Clients Without Trying

David A Fields

'Why is winning new business easy for some consultants? You have peers who know winning a few hundred grand or a few million dollars in business is as sure as the sun coming up tomorrow. And if you’re struggling to grow your consulting practice then you may shake your head and wonder, “Why isn’t that me? What am I doing wrong?” Well, unless you and I talk, I can’t say if you’d benefit from a change in course.

How To 195
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Why I Never Wanted to Go Into Business: Confessions of a Bain Consultant

Management Consulted

'This month, we’re kicking off a 12-part series for 2015. We’re calling it the “transparency” series, and it’s authored by none other than MC’s Managing Director, Jenny Rae Le Roux. MC grew from 50 to 50,000 to 1.5M readers in a really short period of time. Why? We didn’t do any fancy Google SEO ninja stuff, and we didn’t even have a good content strategy.

Bain 136
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Hot Consulting Jobs – January 30, 2015

The Clever Consultant

'Looking to take the next step? Want a fresh start? Here’s a roundup of some interesting consulting job opportunities for week #4 of 2015. Some are full time, others are contract work. Are you a recruiter or hiring manager looking for great consultants? Just click here and we’ll help you spread the word, free of […].

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Finance vs Strategy

Tom Spencer

'The financier cares about the next 3 months or less. The strategist cares about the next 3 years or more. The financier wants the deal to close as soon as possible so that he can earn his bonus. The strategist is open to taking action if it will strengthen the firm’s position over time, and a better outcome can’t be achieved in some other way.

Finance 65
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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How Do I Quantify My Project’s Soft Benefits?

David A Fields

'A question I was asked: I understand how to talk about the soft benefits my consulting work provides, but it’s difficult for me to find ways to quantify the value in dollars. For instance, I improve the relationships between employees and supervisors. That is very soft and far removed from sales or profit. Help! What is your answer to this consultant?

Sales 150

More Trending

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Free Editorial Calendar for Your Consulting Business

The Clever Consultant

'If you’re like most smart people, you’ve got a million ideas for articles, guides, case studies and blog posts in your head. Unfortunately, your brain isn’t the best filing system. Marketers, bloggers and business owners who create great content actually plan for it. They keep a running tab of their ideas to grow readership (and […].

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Greece Will Not Accept Bailout Extension or Deal With "Rottenly Constructed" Troika; Mish's Game Theory Math

MishTalk

'Greece Will No Longer Deal with ‘Troika’ It now strongly appears as if Greece, Germany, and the nannycrats in Brussels are all on one hell of a collision course. Both sides have dug in, and the war of words has escalated in all corners. For example, please consider Greece Will No Longer Deal with ‘Troika’, Yanis Varoufakis Says Greece will no longer co-operate with the “troika” of international lenders that has overseen its four-year bailout programme, the country’s finance minister said.

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Should You Pre-Package or Customize Your Offerings?

David A Fields

'A question I was asked: Do you recommend building customized solutions based on each prospect’s problem or having specific products to sell? I’m struggling with how to balance this. What is your answer to this consultant? In your experience, has it worked better to pitch pre-packaged offerings or should every project be custom-tailored to the situation?

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The Redefined No of the CFO

Strategy+Business

'To be a truly effective chief financial officer, you have to learn to be the champion of strategic discipline. Interviews with leading CFOs at Caterpillar, Philips, Sainsbury''s, Verizon, and Wells Fargo bring five traits of the strategic CFO to light: value chain insight, business driver leverage, attention to talent, cultural engagement, and integrity and interpersonal skills.

Talent 57
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Free Editorial Calendar for Your Consulting Blog

The Clever Consultant

'If you’re like most smart people, you’ve got a million ideas for articles, guides, case studies and blog posts in your head. Unfortunately, your brain isn’t the best filing system. Marketers, bloggers and business owners who create great content actually plan for it. They keep a running tab of their ideas to grow readership (and […].

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Ireland Proposes Debt Restructuring Conference for Spain, Greece, Ireland; A Turnip is a Turnip

MishTalk

'Contagion? Well don''t worry about that! German Chancellor Angela Merkel assures us that will not happen. However, a difference of opinion is forming in Greece, Spain, and Ireland. Via translation from El Confidencial, SYRIZA Extends the Debate , " Ireland Stands Out: Seeks Conference to Restructure Debt, Including Spain." The Greek elections this Sunday still shaking European foreign ministries.

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Can All This Visibility-Building Effort Be Right?

David A Fields

'A question I was asked: It seems like all the visibility-building and outreach efforts you recommend are an immense amount of work with a success rate of maybe a few percent. Can that be right? Other parts of large enterprises aren’t managed that way. For instance, if R&D had such a low return, companies would go out of business. What is your answer to this consultant?

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Google May Penalize Your Crisis Communications If Your Website Is Not Mobile-Friendly

Melissa Agnes

I speak and often write about the use of mobile technology for crisis communication and crisis management. But there’s one area – and it’s an important area – that I haven’t yet touched on. It involves your website. We know that, in most cases, your organization’s website should be the official home base for your crisis communications.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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The Power of Testimonials

Chad Barr

This week’s reflection point: One of the recurring discussions I often have with my clients is all about testimonials. They are critical to create and increase your credibility and demonstrate your track record of success. The more testimonials you have the more impactful they are. I encourage you to solicit them actively and continuously and make sure they focus on describing the impact you have helped create for your client.

Video 52
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US Special Forces in Mariupol?

MishTalk

'The rebel attack on Mariupol, Ukraine is underway as noted earlier today in Attack on Mariupol Begins; 7,000-8,000 Ukrainian Forces Nearly Encircled in Northern Cauldron; US Sends Army Trainers. Disinformation regarding the attack is running rampant, even bordering on the outright ridiculous. For example, a reader sent me a link to Ukraine@War , a UK website that made these claims regarding Mariupol: "This is done by RUSSIAN rocket launchers, with RUSSIAN rockets, by soldiers speaking RUSSIAN,

Film 61
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Leading, the Rickover Way

Strategy+Business

'In Against the Tide, retired rear admiral Dave Oliver examines the management techniques of Hyman G. Rickover, the father of the nuclear navy.

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How Effectively Are You Managing Your Time as a New Manager?

Gina Abudi

'Try these best practices! Too often new managers are not provided the skills they need to effectively learn how to manage their time and the time of their staff. This is common especially when a new manager is moving from an individual contributor role to a supervisory role with no past experience managing others. This [.]. The post How Effectively Are You Managing Your Time as a New Manager?

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Your mood vs. your reality

Seth Godin Blog

'Who is happy? Are rock stars, billionaires or recently-funded entrepreneurs happier? What about teenagers with clear skin? Either what happens changes our mood. or our mood changes the way we narrate what happens. This goes beyond happiness economics and the understanding that a certain baseline of health and success is needed for many people to be happy.

System 43
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Greek Payback Math at 0% Interest

MishTalk

'Payback of Greek Debt Greece has something like €315 billion of public debt. Forget about that. Instead focus on liabilities as presented in Revised Greek Default Scenario: Liabilities Shifted to German and French Taxpayers; Bluff of the Day Revisited. The above total is a "modest" €256 billion to be paid back over time. Assume 0% interest Assume a Current Account Surplus of 3% of GDP Assume Greek Debt-to-GDP is 176% Assume Greek Debt €312 billion Assume Greek GDP is €178 billion Point 5 is der

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The Hard Work of Invention

Strategy+Business

'In The Innovators, Walter Isaacson plumbs the history of digitization to get to the roots of successful innovation.

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Three Key Steps to Prepare for a Brief Presentation

Gina Abudi

'Some presentations we make are short ones, meant to convey an idea or update someone on a particular topic. These presentations may only be 10 – 15 minutes in length; however we still need to prepare for them so that we can accomplish the goals of the presentation. Follow these three key steps to preparing [.]. The post Three Key Steps to Prepare for a Brief Presentation appeared first on Gina Abudi.

Report 46
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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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The truth about admissions

Seth Godin Blog

'One in five applicants to Harvard and Stanford are completely qualified to attend—perhaps 20% of those that send in their applications have the smarts, guts and work ethic to thrive at these schools and to become respected alumni. These schools further filter this 20% by admitting only 5% of their applicants, or about one in four of those qualified.

Ethics 42
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Attack on Mariupol Begins; 7,000-8,000 Ukrainian Forces Nearly Circled in Northern Cauldron; US Sends Army Trainers

MishTalk

'Yesterday, DNR (Donetsk People''s Republic) president Alexander Zakharchenko issued this statement on a ceasefire : " There will no longer be any attempts to speak about a ceasefire from our side. We will now see how Kiev reacts. Kiev doesn’t currently understand that we can advance in three directions simultaneously ". And so they have. Today president Alexander Zakharchenko has announced the battle for Mariupol is underway.

Video 61
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An Iconic Brand, but at What Cost?

Strategy+Business

'Bartow Elmore''s snarky environmental history of the Coca-Cola Company challenges the conventional view of an iconic brand.

Company 54
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Calming Down an Angry Employee – Part II

Gina Abudi

'A Mini Case Study Read Part I for background information. What should Samantha do next? Samantha needs to address the situation with Jack before it gets even more out of control. There is obviously something going on and it is undoubtedly impacting the team. It doesn’t seem to be impacting customers, but is likely [.]. The post Calming Down an Angry Employee – Part II appeared first on Gina Abudi.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.