How Do You Say “No” When You’re Hungry for Consulting Business?
David A Fields
FEBRUARY 1, 2016
A consultant asked me the following question: My business really isn’t strong yet. How can you afford to say No to projects that are not perfect for you when you need to stay afloat, at least in the short term? Here’s the answer I gave the consultant: Let’s be practical. You have to keep the lights on, so take work that keeps your business running… as long as: 1) it’s work you are good at; 2) it’s work you can do very efficiently; and, 3) it doesn’t take up more […].
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