Sat.Nov 30, 2019 - Fri.Dec 06, 2019

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How To Build A Brand To Attract Your Dream Clients

Henry DeVries

Your brand is how you distinguish your service from others who are also seeking to attract the same type of client. If you can’t communicate a brand, you are offering yourself as a generic commodity and that is no way to attract high-paying clients.

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What is your 20 and 20/20 for 2020?

Rod Burkert

In case you missed last week: Book Review: How Clients Buy. A must-read if you are looking for a better perspective to understand how clients buy professional services – particularly if you are hoping to improve the odds of making that happen for your BVFLS services. On to this week: Don’t wait for the impending New Year to inspire you to make powerful changes to your practice.

Energy 52
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The Organization Model – The design link between strategy and organization chart

Kates Kesler

We regularly work with leaders of complex organizations that are making changes to strategy that have organization implications.

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The Philosophy of Management: “Earn” these Things!

Rick Conlow

“You have to earn these things.” This is a simple but powerful statement about The Philosophy of Management. It suggests a leadership lesson any manager must learn or re-learn. However, it is absent in so many individuals in positions of authority and influence. Watch this leadership training video as it defines this profound principle.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How we help teams work through Conflict

Leadership Vision Consulting

Today on the podcast, we’re talking about how we help teams work through Conflict. We start by establishing some basic definitions of Conflict then we talk about how we help people understand their own responses and reactions to it. We then talk about how a team can better manage conflict, and finally, what each individual person can do to create a culture of constructive conflict.

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Signs Your Consulting Firm is Operating on Faulty Assumptions

David A Fields

You throw your best efforts into delivering value for your consulting clients, improving your consulting firm’s marketing, and creating a rewarding consulting environment. Then you find your work was off by a bit. Or more than a bit. Or completely wrong. Pickles-in-peanut-butter wrong. That’s no fun. Alas, I have bad news for you and me: … Continued.

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How To Be In Demand As A Consultant With Jono Bacon: Podcast #117

Consulting Success

In a growing consulting space, it can be very difficult to make a name for yourself and stand out from the crowd. Founder of Jono Bacon Consulting and Community and Collaboration Strategy Consultant, Jono Bacon shares wisdom from his vast experience on how you can become in-demand as a consultant. He spills some great advice. How To Be In Demand As A Consultant With Jono Bacon: Podcast #117 is a post from: Consulting Success.

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The True Spirit of Mr. Rogers

The Fearless Marketer

On Thanksgiving day, My wife and I went to see the Mr. Rogers film, A Beautiful Day in the Neighborhood. This is one of those rare films that can create a shift in one’s perspective about life. In many movies, we experience a hero or heroine and feel inspired by who they are. We might even feel like that superhero for a day or two. But it rarely lasts very long.

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The Deep Flaw in MBB Strategic Planning

CaseInterview.com

When I first started recruiting for consulting jobs, an interviewer at Bain shared a story (arguably a legend at this point) about how Bain (or it might have been McKinsey) was asked to advise Motorola on whether or not they should enter the mobile phone market. As you might know, Motorola eventually dominated the pre-smartphone mobile phone market with close to $10 billion in annual sales.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Why Skills-Based Training Is More Important Than Ever

Clarity Consultants

Today that isn’t always an option. Technology is changing rapidly. Formal education acquired just a few years ago may already be out of date, and skillsets become antiquated seemingly overnight. If companies don’t embrace employee skills training, keeping up with the competition is nearly impossible, as they would become trapped in a perpetual recruitment cycle to secure the skills they require.

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Do Your Customers Know You?

Martinka Consulting

We’ve been working on an ongoing project with Pacific Software Publishing to locate acquisition targets of companies doing website hosting. Many moons ago I came to the conclusion a lot, and I mean a lot, of businesses would be shocked to find out how and where their websites are being hosted. Here’s a handful of what I’ve seen (and my client has many more examples): A common refrain in business is to get to know your customers.

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Component Teams Create Coupling in Products and Organizations

Johanna Rothman

Many of my clients feel stuck with their component teams. They feel they must implement across the architecture, not through it. That's because the people are organized in component teams. As the organization grows, so does the number of component teams. The more component teams they have, the more complexity they create in the teams, in the product, and in delivery.

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The Blame-Oriented Corporate Culture

CaseInterview.com

Something just went wrong; really wrong. What's the first instinct you and others have? In many company cultures (and in many family, marriage or parent/child relationship cultures), the first order of business is to decide whom to blame. Much of corporate politics (not to mention governmental politics) is based on this principle. "I don't want to support Initiative X because if it fails, I don't want to be blamed.".

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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The unusual suspects for cybersecurity

The Source

Cybersecurity is the biggest and fastest growing risk service, so it’s no surprise to see so many firms investing in their people and offerings in this area. It reflects what’s happening within many client organisations, where cybersecurity is now a board-level agenda item. In our first survey of client perceptions of risk advisory firms, we’ve asked clients in the US what type of firm they use for cybersecurity and, all else being equal, what type of firm would be their first choice for cyberse

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My Web Presence Predictions for 2020

Chad Barr

As I reflect each year on all the innovation that took place, I am in awe of the amazing new thinkers and creations the world reveals each year. Here are my predictions for this upcoming year and some critical questions I share with you to contemplate: Mobile devices will further increase in their popularity and practical use. What new functions should you release next year that leverage these mobile devices?

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162: Andrea Kramer and Alton Harris—Tackling Gender Bias In The Workplace

On the Brink Podcast

Learn how to overcome discriminatory gender bias! As you may know, I am researching my next book about women and how they are smashing the myths of what they can or cannot do in this world. I was therefore thrilled to have the opportunity to interview Andrea (Andie) Kramer and her husband Al Harris about their new book, “ It’s Not You, It’s the Workplace.

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The Burden of Leadership

CaseInterview.com

Many people I speak to, from little kids to professionals in their 50s, want to be “in charge.” They want what they perceive to be the perks of being in a position of authority. What most don’t recognize is the BURDEN that comes with leadership. When there’s an uncertain environment, it is the leader that absorbs the bulk of that uncertainty — creating a simplified, more structured environment for her team to operate within.

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Strategy, analytics, and the dangers of cannibalisation

The Source

Cannibalisation is all the rage. The downside to all the growth we’re seeing in multidisciplinary projects is that the more digital transformation, cybersecurity, etc., expands to embrace different capabilities, the less time and money there is left to spend on more traditional services. Even strategy consulting, that bastion of archetypal consulting, isn’t immune to this: We estimate that, if you exclude the digital transformation component from strategy, for example, demand for traditional str

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Why Fewer Consultants are Using Problem-Solving

SchellingPoint

The post Why Fewer Consultants are Using Problem-Solving appeared first on SchellingPoint Website.

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Providing Feedback that Makes Sense!

Gina Abudi

Abigail, a manager of a customer service support team, often provides feedback to her employees that they find to be of no value. She has told employees that “You need to do a better job on the phone with customers,” or noted good work with comments such as, “Good job!”. What’s wrong with this [.]. The post Providing Feedback that Makes Sense! appeared first on Gina Abudi.

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Succeeding at the Edge of Discomfort

CaseInterview.com

When you look at the top performers in every domain, all of them share one thing in common. They live their lives at the edge -- at the edge of discomfort. All growth comes from this edge. It's a thin line between success and failing. This is especially apparent in the weight room. I've been lifting weights on and off ever since I was 14 years old. What I've learned is that your muscles do not grow if they are comfortable.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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If you don’t ask, you don’t get

Kai Davis

A question via Fabian in the Freelance Camp community forum ( [link] ). What should I be doing to increase my clients? Referrals have been my bread and butter. If referrals are working for you, see if there are opportunities to double down. You can spend a few hours thinking/reviewing what you’re doing and filling in the holes. Do you have a Standard Operating Procedure ( [link] ) for asking for a referral?

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Why Fewer Consultants are Using Problem-Solving

SchellingPoint

The post Why Fewer Consultants are Using Problem-Solving appeared first on SchellingPoint Website.

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Cybersecurity in the Age of AI

Harvard Business

Nicole Eagan, CEO of Darktrace, one of the world’s leading cybersecurity firms, joins Azeem Azhar to discuss how artificial intelligence is opening a new battlefield for hackers, governments, and private companies alike.

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The Emergent Career Strategy - Practical Considerations

CaseInterview.com

I recently wrote an article about the difference between Planned vs. Emergent Career Strategies. The career plan is one you create at the beginning of your career when you have the least amount of information. The emergent strategy sometimes reveals itself in the process of pursuing the original career plan. New information emerges that was not available at the start of the process.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.