Sat.Jun 01, 2019 - Fri.Jun 07, 2019

When Centralized Decision Making Makes Sense

LSA Global

Efficient and Effective Decision Making Cultures Vary. The location at which companies make decisions – centralized decision making or decentralized – matters. Sometimes it makes sense to centralize decision making from a strategic and cultural perspective.

Pitching

Kai Davis

A question comes in: A pitch question – I’ve been doing SEO and digital marketing for a local heating and air conditioning business. A couple weeks in, things seem to be going well; however, their website is really holding them back.

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The Last Racer

Emerson Consulting Group

Discovering Unexpected Rewards at the Back of the Pack. Photo by Ken Lizotte CMC. I have run in the annual 5-mile “Minuteman Classic” in historic Concord every 4 th of July for more than 25 years.

The Secrets To Generating Leads For An SEO Consulting Business with Glen Allsopp: Podcast #91

Consulting Success

SEO or Search Engine Optimization is a way to increase the visibility and the ranking of a website with keywords.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

What Your Consulting Firm’s Clients Really Want

David A Fields

You’re a problem solver, synthesizer, connect-the-dotter. Yep, you’re a cerebral, smarty-pants consultant, and you use your mega-intellect to set your clients on the path to success.

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The 3 Relationship Strategies That Guarantee your Success

Claris Consulting

How good at relationship building do you need to be to succeed? If you need to be good at relationship building, whom do you need to build relationships with? Your boss, employee, and customer? In our technology-driven world, does relationship building really matter?

Tackling bias in artificial intelligence (and in humans)

McKinsey

AI has the potential to help humans make fairer decisions—but only if we carefully work toward fairness in AI systems as well. Artificial Intelligence

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Asset Management – Client Segmentation (Part 3 of 4)

Tom Spencer

Retail Wealth Management. Retail investors are everyday investors without much buyer power. Generally, retail investors are individual investors with liquid investable assets of less than $1 million – although the allure of a more bespoke investment counsel is not compelling until $5 million.

BCG Glassdoor 1 Star Reviews

Management Consulted

BCG Glassdoor 1 Star Reviews. Yes, they actually exist. Though most of them are laughable, they can reveal insights into the culture and even unspoken expectations at the firm. What is management like? Is the compensation fair? Is implicit gender … Continue Reading.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Why Maine Banning Indian Mascots Is A Marketing Wake Up Call

Henry DeVries

From a marketing standpoint, why would an organization want a symbol that many Americans deem offensive? In May of 2019 Maine banned the use of Native American mascots in its public schools and colleges

Blockchain and retail banking: Making the connection

McKinsey

Caution is understandable when it comes to blockchain, but there are a number of areas where the technology could create value for retail banks. Insights on Financial Services

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Management Consulting in Canada

Tom Spencer

Management consulting is a professional service offered to organisations which aims to help internal management improve operating performance.

Consulting Firms

Management Consulted

Management consulting firms exist in every corner of the planet and serve virtually every industry niche.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Selling your Project to Executives

Gina Abudi

Sometimes we have an idea for a project that we know is valuable and of benefit to the organization, but we can’t get it started. It seems no one is interested. In talking with clients, I often find that those great ideas don’t move forward because they haven’t sold the idea to the purse [.].

How to unlock marketing-led growth: Data, creativity, and credibility

McKinsey

Marketing has been on the front lines of the digital revolution, but the landscape has become much more complicated, requiring a focus on growth, data, and new modes of creativity. Marketing & Sales Insights

Buy Other Businesses So You Can Sell Your Business Faster And For More Money

Henry DeVries

For many business owners selling is just a dream. To make that dream a reality, a business owner needs to get their business house in order with systems and then grow the business

That’s Not My Job

CaseInterview.com

In a lot of big companies, you’ll hear a lot of people say, “That’s not my job.”. The world is constantly changing. The problems that companies face are constantly changing as well. When an unexpected problem pops up in a company, most people see the problem and declare “that’s not my job” (to solve that problem). The rationale goes something like this: “My job is to do X for the company. I’m paid to do X. If the company wants me to do X + Y, they should pay me to do that.”.

The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

The table of contents: RIP?

The Source

It’s easy to see why creators of thought leadership might not be fans of tables of contents: They invest thousands of hours creating hundreds of perfect pages, only to see their work summarised in 10 simplistic headings that give the reader a licence to jump straight to number seven.

The future of women at work: Transitions in the age of automation

McKinsey

Concerted and creative new solutions are needed to enable women to seize new opportunities in the automation age; without them, women may fall further behind in the world of work. Gender Equality

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To get more work from attorneys, shadow their online activities

Rod Burkert

I hope our last conversation about one person’s practice specialization success inspires you to focus more on the work you like doing and the clients you enjoy serving.

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Estimation Question

CaseInterview.com

Case Interview Example - Estimation Question and Answer. I was asked the following management consulting estimation question by a McKinsey interviewer many years ago: "Estimate how long it would take to move or relocate an average size mountain 10 miles using an average size truck".

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

Why a Halloween Brexit needn’t scare consultants to death

The Source

A recent conversation with a senior consultant in Canada has stuck in my mind.

Women in the healthcare industry

McKinsey

To see how the healthcare sector stacks up on gender equality, we look at employee experiences, policies, and the effectiveness of industry programs intended to promote diversity and inclusion. Insights on Healthcare Systems & Services

Bootstrap Your Corporate Innovation

SkillQuo

Innovation Costs Money. One of the main drivers of innovation in our classic business market is funding. To innovate costs money, and so obviously, that money and where that money goes drives who gets to innovate and even how much.

If Only It Were So Easy

Martinka Consulting

My wife has been a hummingbird fanatic for years. We have two feeders off our deck, one at the cabin, she’s diligent about keeping them full, and we get hummingbirds. Recently we expanded into having a regular bird feeder, seeds, nuts, etc. I am amazed at how quickly it’s become a magnet for birds. Red wing blackbirds, blue jays, yellow finches, and many more. They swoop in, eat, play, fly around, and repeat. If only it were so easy to find customers.

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!